Analyst Relations Manager

Analyst Relations Manager
•    Co-create and lead SmartBear’s global Analyst Relations strategy to continuously influence and improve analyst perception.
•    Own relationships with key analyst firms serving as both the primary orchestrator and a credible representative of SmartBear in analyst engagements.
•    Reinvent and scale SmartBear’s AR program driving measurable impact on coverage sentiment and market positioning.

You will be expected to:
•    Co-create and execute a global Analyst Relations strategy in partnership with Marketing Leadership.
•    Partner closely with Product Management Product Marketing Sales and PR/Communications to align analyst engagement with business priorities.
•    Own and manage relationships with key analysts.  Orchestrate an aggressive calendar of briefings and inquiries for yourself and for members of the extended team. 
•    Lead end-to-end execution of major analyst evaluations (e.g. Magic Quadrants Waves) ensuring high-quality submissions and outcomes.
•    Act as the final quality owner for analyst-facing content refining and translating messaging into compelling analyst-ready narratives.
•    Define track and report on AR KPIs (coverage sentiment share of voice and business impact) continuously improving program effectiveness.

We are looking for you if you have
•    6–8+ years of experience in Analyst Relations Product Marketing or related B2B SaaS roles.
•    Proven success managing relationships with firms like Gartner Forrester and IDC and influencing analyst perception.
•    Experience owning major analyst evaluations (e.g. MQ Wave) and driving strong positioning outcomes.
•    Ability to independently engage analysts as a credible representative of SmartBear with sufficient technical depth to discuss DevOps APIs and software quality.
•    Strong editorial and storytelling skills with experience refining messaging into high-quality analyst deliverables.
•    Experience building AR programs that have a data-driven approach to defining and measuring success.

Why you should join the SmartBear crew:

• You can grow your career at every level.
• We invest in your success as well as the spaces where our teams come together to work collaborate and have fun.
• We love celebrating our SmartBears; we even encourage our crew to take their birthdays off.
• We are guided by a People and Culture organization - an important distinction for us. We think about our team holistically – the whole person.
• We celebrate our differences in experiences viewpoints and identities because we know it leads to better outcomes.

Did you know?

• Our main goal at SmartBear is to make our technology-driven world a better place.
• SmartBear is committed to ethical corporate practices and social responsibility promoting good in all the communities we serve.
• SmartBear is headquartered in Somerville MA with offices across the world including Galway Ireland Bath UK Wroclaw Poland and Bangalore India.
• We’ve won major industry (product and company) awards including B2B Innovators Award Content Marketing Association IntellyX Digital Innovator and BuiltIn Best Places to Work.

SmartBear is committed to creating an inclusive workplace for employees where all individuals are treated with respect and dignity. We are an equal opportunity employer and make employment decisions based on merit qualifications and business needs. We do not discriminate on the basis of race color religion sex national origin age gender disability veteran status sexual orientation or any other protected status under applicable laws. We are dedicated to fostering a workplace that reflects a diversity of thought and experience as well as our values of being smart open driven accountable and curious.

What We Do

SmartBear delivers application integrity for modern tech stacks ensuring continuous measurable assurance that software just works as intended – with governance to operate at AI speed and scale. SmartBear offers deep test automation API lifecycle management and observability capabilities. With integrations across the SDLC it sets a new quality standard for application delivery teams. SmartBear is trusted by more than 16 million developers testers and software engineers across 32000 organizations including 75% of the largest financial institutions and industry leaders such as Adobe JetBlue and Microsoft. SmartBear’s best-loved brands include Swagger TestComplete Reflect QMetry Zephyr and more. As stewards of a collaborative open source community SmartBear meets customers where they are to make our technology-driven world a better place.

Why Work With Us

At SmartBear you will be part of a dynamic team solving one of the most critical challenges facing modern businesses: ensuring the integrity of software in an AI-driven world. Whether you are working directly with customers driving go to market strategies supporting operations building products or enabling teams your contributions help shape

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