Analytics Lead, Consumer Growth Analytics

We’re looking for a curious, data driven and analytically-minded professional to join the Consumer Growth Analytics team. The team is responsible for generating insights, crafting growth strategies, reporting, experimentation, and partnership to build best in class loyalty product and experiences. The ideal candidate will have loyalty experience, strong analytical and problem solving skills, an eagerness to work cross-functionally, and patience to work through difficult and ambiguous problems.

What you’ll do

• Develop a deep understanding of the Affirm consumer and merchant network to craft business and product strategies in order to define our consumer loyalty program
• Provide insight into growth opportunities based on analysis through internal and external research, and a close monitoring of the program's performance. Continuously embed these insights into our program strategy and identify new opportunities for step function growth
• Design, launch, and analyze AB tests to understand the efficiency and impact of new product constructs aimed at growing share of consumer spend
• Manage the overall loyalty program performance with a focus on active consumers, merchant participation, and profitability. Deploy levers as needed to balance objectives in real time
• Work with large and complex data sets to solve a wide array of challenging problems using various advanced analytical and statistical techniques
• Analyze data to identify gaps/opportunities within product and user experience areas and provide data driven recommendations for improvement
• Build and define critical data sets, reporting, and documentation to enable analysts and cross-functional partners to answer questions efficiently, and monitor the business
• Partner with cross-functional stakeholders from Product, Engineering, Marketing, Finance, Sales teams to inform product decisions and influence roadmap and business unit strategy
• Own end-to-end analytics workflow, from defining success & performance metrics, forecasting, to developing scalable analytics solutions (i.e., automated dashboards, reports and presentations) to socialize and influence cross functional teams
• Provide project and analytic leadership, guidance, and mentorship on the team

What we look for

• Passion and drive to disrupt the lending and financial industry for the better
• 5-8 years of experience in a business focused analytically-driven role (analytics, consulting, finance, data science, etc.)
• Strong business acumen, and judgment with the ability to bring decision making, and drive the area forward.
• Very good working knowledge of SQL and/or experience with Python or R; Project experience with AB Testing is a plus
• Familiarity with data visualization tools (e.g., Looker, Tableau and PowerBI)
• Strong written, communication, and interpersonal skills with the ability to collaborate and influence cross-functionally with both technical and non-technical audiences
• Ability to think creatively and critically and thrive in a fast-paced, dynamic, and often ambiguous work environment
• Enough laziness to find a faster way to do your least favorite tasks
• Humility, curiosity, and team player - you go out of your way to help teammates and are eager to learn about all aspects of the space and XFN areas
• Experience in consumer banking and loyalty/ rewards is preferred, with some understanding of lending mechanics and credit strategies
   

Pay Grade - USA30
Employees new to Affirm or promoted into a new role, typically begin in the min to mid range.
USA30 base pay range (CA, WA, NY, NJ, CT) per year:
Min: $162,400
Mid: $203,000
Max: $243,500
USA30 base pay range (all other U.S. states) per year:
Min: $146,100
Mid: $182,700
Max: $219,200
#LI-Remote