Job Description
Taylor is looking for an enthusiastic and ambitious Assistant Account Executive to provide excellent program execution and PR support for some of the world's leading brands. Â
You are open minded, ready to learn, and motivated to continue to build your career in the PR, social, and digital marketing industry. For you, “diversity” isn’t just a buzzword or challenge, but rather an opportunity and school of thought you use to embrace creativity and collaboration in all that you do.
Day-to-day responsibilities will include:
Client Business and Mar/Comm Strategy:
- Conduct media monitoring, competitive audits, and other relevant client research, to develop a basic understanding of client’s business, brand, and industry
- Assist with preparation of client presentations and reports that highlight relevant themes, trends, and implications for program development.
- Develop a basic understanding of the agency's business model, structure, and offerings and how they come together in service of client partner's business needs
Influencer Relations & Pitching:
- Develop robust media lists, pitch notes, and message points that are on strategy and meet client brand and business objectives
- Proactively pitch media on a daily basis
- Write, coordinate, and distribute press materials, press kits, fact sheets, and mailings
- Proactively identify media relations challenges and work to develop solutions that remain on brand and on strategy
Activation & Program Management:
- Actively participate in program ideation and planning, demonstrating basic knowledge across a variety of channels such as events, media tours, social influencer programs, stunts, sponsorships, digital content, etc.
- Manage tactical elements of program activation including scheduling, status reports, travel coordination, document preparation, mailings, etc. (May attend events and assist with on-site event coordination, as needed)
- Contribute to community management across relevant digital platforms (Instagram, Snapchat, Facebook, Twitter, etc.)
- Assist with monitoring and reporting throughout campaigns/programs, demonstrating a basic understanding of KPI's across channels
- Assist with development and delivery of campaign/program re-caps, reports, and other presentations to clients
Business Acumen & Financials
- Responsible for team meeting coordination including scheduling, agendas, materials preparation, note taking, etc.
- Assist with client billing and program budget/expense reconciliation
- Complete timesheets accurately and in a timely manner
Minimum qualifications and requirements:
- Bachelor's / master's degree in marketing, advertising, PR or related field and/or equivalent work experience
- 1-2 years of working experience or prior internship(s) in PR and/or Digital/Social agencies
- Proficiency with Microsoft Office
- Strong attention to detail, organization, multitasking, and time-management
- Writes, presents, and communicates in an articulate and persuasive manner, across a variety of platforms, including social media
- Team player who enjoys working with and helping others in a collaborative environment
- Curious and open to others' ideas and view points with a willingness to learn and take constructive feedback
- A good problem solver who seeks to make improvements and learns from mistakes
About Taylor
We are a purpose-led marketing communications agency that has shaped possibilities for the world's leading brands for four decades. Our heritage in public relations and deep sports & entertainment expertise fuels breakthrough creativity across the entire media ecosystem.Â
Compensation
$50,000/yr
Date Posted
03/27/2023
Views
11
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