Associate Brand Manager

The Associate Brand Manager enables IPs and Licensors to succeed in our streaming and other omnichannel experiences. You will be an essential partner between our Licensors and teams to promote and deliver marketing collaborations and events.

• Know your assigned IPs thoroughly to promote marketing collaborations that align with the brand strategy.
• Be the primary contact for the IP Licensor provide periodic updates on new and existing IPs to each partner and keep partners informed of changes to the exploitation strategy and the rationale behind them.
• Oversee the exploitation and use of the IP's likeness by coordinating internal and external approvals with Licensors.
• Coordinate marketing promotions for respective Licensors and their associated talent at events/conventions.
• Pull and compile data and other reporting metrics while collaborating with other departments for content partners on a regular and ad hoc basis.
• Support the Brand Management team with several administrative and operational responsibilities and daily operations.

As an Associate Brand Manager you will report to the Senior Brand Manager.

We are considering applicants for the locations of Los Angeles or Dallas.

We get excited about candidates like you because...

• 2+ years of professional work experience.
• 1+ years of partnership management and cross-departmental experience.
• Experience working in the IP and licensing industry
• Experience working in marketing or experience supporting marketing teams.
• Experience managing projects from end-to-end.
• Experience working with global partners including Japanese business culture.
• Experience optimizing workflows.
• Some Japanese (reading/writing/speaking) experience to communicate with Japanese partners.
• You are willing to travel to support events 2-3x a year.
• Bachelor's degree

The Brand Management team is instrumental in ensuring the growth and engagement of our streaming platforms and other omnichannels. These platforms must appeal to licensors and their representatives maintain credibility with our audiences and set industry standards. The close collaboration with creators and licensors in Japan and our global teams in marketing communications content business development and product management allows us to cater to a world-class anime experience for our global anime fans!

In addition to getting to work with fun passionate and inspired colleagues you will also enjoy the following benefits and perks:

• Receive a great compensation package including salary plus performance bonus earning potential paid annually.
• Flexible time off policies allowing you to take the time you need to be your whole self.
• Generous medical dental vision STD LTD and life insurance
• Health Saving Account HSA program
• Health care and dependent care FSA
• 401(k) plan with employer match
• Employer paid commuter benefit
• Support program for new parents
• Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid

What We Do

At Crunchyroll we deliver what anime fans love—anytime anywhere. With the world’s largest anime streaming library we connect fans to the stories characters and creators they love. But Crunchyroll is more than just a destination to watch anime—it's a global ecosystem where anime lives and breathes beyond the screen. From streaming and theatrical releases to merch games news events and music we offer fans immersive experiences that celebrate anime culture in all its forms. Headquartered in the U.S. with teams and reach across the globe Crunchyroll is an independently operated joint venture between Sony Pictures Entertainment and Aniplex of Japan. This unique partnership gives us the power to scale globally while staying rooted in anime’s cultural origins ensuring authenticity and access for fans everywhere. We believe anime is more than entertainment—it’s a way of life. And we’re here to champion that passion every day.

Why Work With Us

We take the People Experience seriously here at Crunchyroll. Join a diverse team of talented ambitious people who treat each other well and believe that how we win is just as important as winning.

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