Associate Director, Marketing

IQVIA · Raleigh-Durham, NC

Company

IQVIA

Location

Raleigh-Durham, NC

Type

Full Time

Job Description

JOB OVERVIEW

Designs and implements a comprehensive marketing plan for a related set of offerings within Information and Analytics and/or Consulting and Services targeted towards a specific marketing audience within a mid-sized market or part of a business line.

RESPONSIBILITIES

  • Manages all marketing related activities for a related set of offerings including short and long-term planning functions, sales support and promotions to contribute to client satisfaction with the offerings; market research activities to support and contribute to the strategic direction of the development of the offerings in the annual Marketing Plan and execution during the year; gathers competitive intelligence to ensure offerings superiority and customer satisfaction; marketing promotion functions; and pricing development that contributes to the long-term success of the offerings.
  • Serves as offerings expert for the customer and sales organization and provides support at client meetings. Creates and executes supporting business cases and is responsible for related investment decisions online extensions and new offering definition.
  • May manage a team.

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES

• Thorough understanding of the IQVIA offering in the customer environment strongly preferred.

• IQVIA systems and/or pharmaceutical industry knowledge required.

• Excellent communication and interpersonal skills required.

• Strong problem solving, analytical, project management and planning skills.

MINIMUM REQUIRED EDUCATION AND EXPERIENCE

• Bachelor's Degree required.

• Seven (7) years related Marketing experience

Q² Solutions, IQVIA's laboratory business, creates connected intelligence by combining our expertise, technology and analytics - this fuels unparalleled research & development solutions. We uphold a deep commitment to patients, sites, customers, and each other. https://www.q2labsolutions.com/careers

We are committed to providing equal employment opportunities for all, including veterans and candidates with disabilities. https://jobs.iqvia.com/q2-solutions-eoe

Q² Solutions' ability to operate and provide certain services to customers and partners necessitates Q² Solutions and its employees meet specific requirements regarding COVID-19 vaccination status. https://jobs.iqvia.com/q2-solutions-covid-19-vaccine-status

Date Posted

10/21/2023

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