Associate Marketing Director

Hearst · Brooklyn NY

Company

Hearst

Location

Brooklyn NY

Type

Full Time

Job Description

The Hearst Luxury Group-comprised of ELLE, Esquire, Harper's BAZAAR, and Town & Country-seeks an Associate Marketing Director who will be responsible for the strategy, development, and activation of integrated marketing partnerships and added value programs for the International Fashion and Luxury (Jewelry & Watch) categories. The Associate Director of Integrated Marketingwill collaborate with both the print/integrated, digital, e-commerce, and experiential teams to create and activate strategic programs and experiences spanning all platforms-including in-magazine, online, social, events, and more.

What You'll Do:

  • Strategize, create, and write integrated marketing proposals for International Fashion and Luxury accounts across ELLE, Esquire, Harper's BAZAAR, and Town & Country
  • Conceptualize, develop, and oversee the activation of partner-specific marketing platforms, such as in-magazine custom content and native executions, digital and social campaigns, and customized experiences and events
  • Communicate marketing concepts and programs by writing proposals, presentations, and one-sheets
  • Participate in the development of ELLE, Esquire, Harper's BAZAAR, and Town & Country signature platforms/tentpole opportunities
  • Collaborate with sales counterparts to set strategy for International Fashion and Luxury business, develop sellable opportunities for category, and attend client meetings
  • Manage day-to-day proposal requests from sales staff and management
  • Manage project budgets, timelines, recaps/case studies, and client communications in relation to activated partnerships/programs
  • Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for category
Who You Are:

  • Minimum 5+ years marketing experience
  • Strong creative skills and experience in developing compelling integrated marketing programs; strong copywriting skills required
  • An understanding of the editorial product and fashion/luxury industry are also highly recommended for this position
  • Ability to work in a fast-paced environment and handle multiple projects
  • Strong presentation skills (verbal, written)
  • Proficiency with Keynote, Google Suite, InDesign, Microsoft Word, Excel, PowerPoint
The base salary for this role is between $75,000 and $100,000. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.

As part of its continued efforts to maintain a safe workplace for employees, Hearst Magazines requires that all employees who receive a written offer of employment be fully vaccinated (as defined by the CDC) against the coronavirus by the first day of employment as a condition of employment, to the extent permitted by applicable law. Hearst Magazines will consider requests for reasonable accommodations on an individual basis in accordance with applicable legal requirements.

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Date Posted

12/23/2022

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