Associate Social Strategist

The Trailhead program is the start of your epic journey at Critical Mass. During your initial 12-weeks, you will embark on a custom-built learning journey to understand what we do, who we are, and how we make award-winning work with our clients. Our goal is to integrate you into the amazing work we do here at Critical Mass, and support you as part of the team to grow your career with us!

Our Winter 2024 Trailhead Cohort commences February 6, 2024.

All applications are reviewed and interviewed on a rolling basis.

The Associate Social Strategist will work with Critical Mass’ Global Social Pod on assisting clients across industries on bringing the social media to life. This role will support the team in creating, analyzing, and refining social media strategy and content with a role in all aspects of the process.

You will:

• Develop and curate engaging, creative content for various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
• Assist in creating and executing social media strategies.
• Monitor and respond to comments, messages, and mentions on social media platforms, fostering a positive online community.
• Use social media analytics tools to track performance, measure key metrics, and provide insights for optimization.
• Assist in managing and executing social media campaigns, including scheduling posts and coordinating with influencers.
• Stay up-to-date with industry trends, competitor strategies, and emerging platforms to provide recommendations for growth.
• Prepare regular reports on social media performance and suggest improvements based on data-driven insights.

You have:

• Passion and understanding of social media platforms and trends.
• Ability to adapt to multiple clients or roles within the team.
• Strong communication and organization skills.
• Learning mindset.
• Analytical skills and experience in tracking marketing metrics on social.
• Examples of social media engagement.

Nice-to-Haves: (Optional)

• Experience and exposure to community management.
• A 2- or 4-year degree in social media, marketing, or related field.
• Content creation experience.

What We Offer

• Global maternity and parental leave
• Competitive benefits packages
• Vacation, compassionate leave, wellness days, and flex days
• Access to online services for families and new parents
• Extensive winter holiday office closures
• Summer Fridays (off at 3:00 PM local time every Friday)
• Diversity, Equity and Inclusion Board with 12 affinity groups
• Enterprise-wide employee discounts

Critical Mass’ In Office Work Expectation for the Trailhead Talent:

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and
employee experience possible! Our Trailhead Talent is the future of our organization, and we want to
set you up for long-term success. In an effort to do so, we’d like to establish the expectation that you
plan to work from the local office 4 days a week. The ask stems from our want to:

• Strengthen opportunity for continuous learning
• Improve collaboration and team relationships
• Increase employee engagement
• Facilitate strong mentorship relationships

This model balances the need for individual flexibility while maintaining the relentless customer focus,
we provide at CM. We understand that not everyone may feel comfortable with this expectation so we
ask that you please let us know immediately if there are any concerns so we can help navigate
accordingly.

If you have questions, you can email: [email protected].