BCW Summer 2024 HBSI (Client-Facing, USA Hybrid)
Job Description
The Harold Burson Summer Internship (HBSI) Program gives early-career professionals an opportunity to explore the world of communications at a top-tier global communications agency during an exhilarating 10-week experience. During this paid internship, interns work alongside top professionals in the field, participating in everything from strategy and planning discussions to creative brainstorms aimed at capturing national news, shaping public opinion and sparking community engagement.
The HBSI culminates a real-world challenge where interns research, design and present a campaign for a current BCW client to the agency's senior management, receiving feedback, tips and insights that would ordinarily take years to obtain. The summer internship program offers an invaluable career-development experience. So are you ready to be a Harold Burson summer intern?
The program will run from June 3 - August 9, 2024, and you will be connected to one of our 10 offices across North America. The health and well-being of our employees, including you as our future intern, are our top priorities. All our offices are open, and we plan to welcome you to them as many days a week as you'd like, but BCW North America is currently following an 8 day/month in the office hybrid policy.
Please note, this application is for one of our client-facing positions within the following practices: Brand Solutions, Corporate Affairs, Healthcare, Digital, Direct Impact, Performance Media and Technology. To help you understand our practices and to aid in your decision making when choosing your top three areas of interest, please review the descriptions at the bottom of this post.
There are separate applications for North America Headquarters roles within: New Business and Growth, Marketing and Communications, Diversity and Inclusion. You can find this application on the BCW HBSI landing page. If you are interested in a North American Headquarter role and this client facing role, please feel free to apply for both. They are all still a part of the broader Harold Burson Summer Internship, you will just have a different focus area.
Application requirements (Incomplete applications will not be eligible for consideration):
1. Resume
2. Cover Letter
3. Writing Prompt: Harold Burson's values and contributions will always be at the heart of BCW, which would not exist today without the firm he founded and grew. With the spirit of Harold Burson, BCW pushes boundaries and propels the industry forward. BCW is focused on helping our clients by thinking differently, feeling deeply and acting urgently on powerful, culturally relevant ideas, across industries on a global scale. In 500 words, tell us about a time where you used creativity and thought differently to come up with a solution to a problem you faced, personally or professionally.
APPLICATION DEADLINE: Friday, February 2, 2024 at 11:59 pm PST. If you have specific questions, please email [email protected]
Experience that contributes to your success:
- At the start of the internship, must be a recent (May/June) 2024 graduate or a rising senior (i.e you are currently a junior or senior)
- Strong research, written and verbal communication skills
- Able to work in a fast-paced environment with the ability to handle high-pressure situations
Please note, BCW does not provide any form of relocation/housing assistance. Once hired, it will be up to the individual to find accommodations for the duration of the program.
Brand Solutions moves people to think, feel, do - in other words, take action on behalf of our clients. It could be to purchase a certain wine, buy a certain toothpaste, get people to go to a specific fuel station or take an international cruise. Brand Solutions uses a variety of marketing and communications levers to influence that action - e.g., traditional media relations, influencer marketing, BIG, bold creative, experiential events, purpose and advocacy, social justice, polycultural, data analytics + intelligence, research and more.
Corporate Affairs is a comprehensive offering to help clients navigate the critical issues facing their business in a time of unprecedented change and complexity, and plan for the future. Ensuring a complete media ecosystem leveraging organic interest, hyper-relevant placements, compelling content partnerships and continuous optimization of campaigns -the Corporate Affairs team provides clients a consultancy model with deep expertise across the full range of stakeholder audiences and a more holistic view of their business challenges and opportunities.
The Healthcare practice tackles global healthcare challenges from severe to common. Today's healthcare problems require more than just communications strategies. The challenges we're called on to solve are ones for brand, corporate and crises, all wrapped into one. The only way to successfully address today's client and market is through a truly integrated approach. By being ready to communicate in unconventional ways, we challenge conventional thinking, triggering meaningful change.
The Digital team customizes campaigns for their clients. From insights to influence and content to paid media, digital designs engagements for brands that move audiences to action. Whether launching social media pages, introducing always-on paid media campaigns or developing creative that breaks through the clutter, BCW's digital team is synonymous with change and innovation.
The Performance Media team specializes in developing integrated media campaigns that intersect audiences where, how and when they are the most receptive to content. The team is focused on developing programs that not only drive results, but also uplift the brand. The team works to craft amazing stories on behalf of our clients that get audiences to move in the desired direction to make defendable business impact across digital media channels and develop custom measurement and attribution programs to deliver.
The Technology team leverages trends, data, research, moments in time, and meaningful storytelling to nurture audiences and build awareness with new ones. It shifts perceptions, drives association and through its capabilities, enables demonstration of its client's value and impact to their business. This includes areas of emerging tech and intersectionality of tech in all practice and sector areas including health-wellness, education, policy, geopolitical, sports and entertainment, and more - in North America and globally.
Our Direct Impact team has a nationwide field network that offers scalable, high impact communications services covering every community, media market, political jurisdiction, and digital landscape in the U.S. We redefine what is means to engage communities and move stakeholders through 21st century grassroots and purpose-driven communications.
About BCW (A WPP Agency):
BCW is part of WPP's global, multi-faceted, multi-talented creative engine, with access to countless opportunities to grow.
BCW's commitment to moving people starts with our employees. You'll find ways to ignite your growth while doing meaningful work for exceptional clients in an environment that prioritizes your success, compels collaboration and celebrates learning. We're committed to moving our people forward in their careers and helping them grow as people and professionals.
We wholly believe that our diversity is our strength and feeds the creativity critical to success, so Inclusion, Diversity, Equity and Accountability (I.D.E.A.) are embedded into everything we do for our people, agency, clients and the communities we serve. We strongly encourage applications from talent across all dimensions of race/ethnicity and the LGBTQIA+ spectrum, differently abled and veteran communities.
For more information, visit bcw-global.com.
BCW is an Equal Opportunity Employer, EEO, AAE, MF/Disability/Vet, and we are proud of our diverse workforce.
Our organization participates in E-Verify. E-Verify is an Internet-based system that compares information from an employee's Form I-9, Employment Eligibility Verification, to data from U.S. Department of Homeland Security and Social Security Administration records to confirm employment eligibility.
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Date Posted
12/11/2023
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6
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