BILINGUAL MARKETING SPECIALIST – Financial Services: Mobile Top-Up and Egift
Job Description
We are currently seeking a candidate with strong marketing and project management skills interested in gaining exposure to a variety of projects related to international mobile top up and eGift products sold at retail and through our digital channels. The candidate will provide support in all phases of coordinating and tracking multiple marketing projects across these products.
Duties Include:
- Assist the Marketing Director in creating and executing campaigns for International Mobile Top Up and eGift.
- Manage international mobile top-up and eGift promotional communication to drive incremental sales for digital channels. Includes creation of SMS, email, in-app, push notifications, etc.
- Assist with the creative development of retail and digital campaigns to drive customer acquisition and app activations. Work with internal and external creative teams.
- Manage all US-based community and in-store events for all BOSS Revolution products including identifying relevant events in key markets, negotiating event costs, coordinating on-site execution with external agencies, and evaluating results for future recommendations.
- Compile competitive reports for mobile top-up Carriers and other product providers as needed.
- Manage all POP blitz for products.
- Work closely with the marketing director to support the MDF funds from different mobile operators that invest in the United States.
- Track inventory for materials to ensure materials are available for retail channel and community event programs.
- Manage and track the budget.
- Assist Marketing in creating yearly marketing.
- Develop creative ads for digital campaigns in the US and worldwide.
Required:
- Education: BA in Marketing
- Language Skills: Fluent in Spanish, oral and written.
- Computer Skills: Proficiency in MS Office and Internet.
- Business Experience: 2 or more years prior experience in marketing; International experience a plus. Must be USA-based. NJ based preferred.
- Excellent project management, organization, communication, and interpersonal skills; Must be a team player and prepared to work with a multinational team, analytical, independent thinker, able to multitask, quick learner, and be interested in researching a wide range of topics. Must be able to work under tight deadlines.
About us: IDT is a US telecommunications company founded in 1990 and headquartered in Newark, New Jersey. IDT is an industry leader in prepaid communication, money transfer, and payment services and one of the world's largest international voice carriers. We are listed on the NYSE, employ over 1600 people across 20+ countries, and have over $1.5 billion in revenues. Our flagship brand, Boss Revolution, includes Money Transfer, International Calling, and Mobile Top-Up services and supports IDT's mission of enabling people to keep in touch and share resources with family and friends worldwide. Join us!
Date Posted
03/18/2024
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3
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