Brand Manager

About the job

We are looking for an embedded role for one of our entertainment clients. This employee will be responsible for bridging the gap between the client and agency through planning and tracking of campaign creative and related marketing projects from inception to completion. The position reports to the Creative Strategy Team Lead and will be a critical member of the team leading creative development and measurement across biddable media channels for driving Subscriber Acquisition.

You will build relationships with partnering brand manager clients, championing the Decoded creative learning process, and driving learnings through each project. You will be encouraged and expected to be intimately familiar with the brand, product, market conditions and competitors. 

This role will partner with the client's creative strategy team, alongside Decoded Brand, Strategy, and Analytics, teams at Decoded: 

QUALIFICATIONS + QUALITIES

• 4-5 years of marketing experience, preferably in media or creative management
• Bachelor's degree. Preferably in Business, Marketing, Advertising, Communications, or related field
• General understanding of paid media and direct response campaigns; as well as general ad operations knowledge and experience with asset tagging and trafficking (i.e. via DCM)
• Experience with marketing creative production (from conception to asset production and delivery) and an understanding of how to apply data and analytics to help guide creative choices that optimize creative performance 
• Demonstrated ability to prioritize, meet deadlines, make decisions and change course of action quickly
• Exceptional organizational skills and ability to manage accountability well across multiple work streams in a dynamic, highly charged environment 
• Highly collaborative creative sensibility, with ability to be open minded to feedback and always seeking out the best idea, not just their own idea
• Keen eye for detail and strong interpersonal skills, with an ability to direct agencies and internal teams in a proactive, productive and positive manner

Nice to haves:

• Entertainment industry experience, either in-house or at an agency
• Experience with Airtable or other project management tools.
• Familiarity with design software (i.e. Photoshop, AfterEffects & Premiere)

RESPONSIBILITIES

• Support daily operations for Creative Strategy team through various campaign management duties needed across performance media channels
• Develop and maintain materials and documents used to support alignment of cross-channel strategies and campaign creative (ex: Campaign Priorities Calendar, Flex Creative Playbook, etc)
• Assist in development of all creative requests, approvals timelines and final delivery (gathering asset production needs, assisting in timely creative reviews and feedback, tracking against key deadlines and milestones, etc)
• Maintain all workback schedules for creative production and work through any bottlenecks while communicating any delays to the respective creative and trafficking teams  
• Partner with team members and agency partners to pull reports and aggregate insights
• Facilitate monthly audits between the client and Decoded’s strategy teams to ensure all creative in market is up-to-date 
• Partner with Ad Ops and Media teams for seamless trafficking and campaign launch across channels
• Act as the main point of contact for any trafficking or creative issues 
• Create, update and monitor all creative tickets in the client’s AirTable project management platform
• Work cross-functionally with the client’s data and analytics teams to ensure all creative rotations are being communicated across media channels and leads 
• Assist in conceptualization and execution of team’s creative testing roadmap when needed

WHY DECODED

• We are one of the fastest growing agencies in the US
• Amazing clients from Fortune 100 household brands to disruptive start-ups
• This role offers a highly unique learning and development opportunity
• Our company is profitable & established. A “startup culture” without “startup anxiety.”
• We encourage creative thinking and independent responsibilities

OUR BENEFITS AND PERK OFFERINGS:

• Competitive Salaries
• 100% employer-paid medical, dental, and vision insurance for employee and dependent(s)
• 3% 401k employer match from the start
• Unlimited PTO and Summer Fridays
• Career Training and learning opportunities
• Generous Fully Paid Parental leave
• Relaxed Flexible Hybrid working environment

Compensation

The anticipated salary range for this position is $75,000- $85,000 annually. Salary is determined by a combination of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.

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