Brand Manager, OREO Innovation
Job Description
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
This role is for the Brand Manager, OREO Innovation, which will have a specific focus on leading innovation for the OREO Platform portfolio. OREO Platforms consist of: Minis, Thins, Gluten Free & Cakesters, and will be a major growth driver for OREO towards achieving our Vision 2030 Ambition. The Brand Manager will be responsible for strategic innovation development across this portfolio with potential to flex into emerging new platforms for the brand.
*** Role would be a hybrid setting of 2-3 days in our East Hanover, New Jersey office
KEY RESPONSIBILITIES
QUALIFICATIONS
No Relocation support available
Business Unit Summary
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, weproduce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands-including Oreo and Chips Ahoy! cookies, Ritz , Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products -are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
Job Type
Regular
Brand & Portfolio Management
Marketing
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
This role is for the Brand Manager, OREO Innovation, which will have a specific focus on leading innovation for the OREO Platform portfolio. OREO Platforms consist of: Minis, Thins, Gluten Free & Cakesters, and will be a major growth driver for OREO towards achieving our Vision 2030 Ambition. The Brand Manager will be responsible for strategic innovation development across this portfolio with potential to flex into emerging new platforms for the brand.
*** Role would be a hybrid setting of 2-3 days in our East Hanover, New Jersey office
KEY RESPONSIBILITIES
- Support the development of brand innovation strategy, in partnership with the Director to develop a multi-year innovation agenda that aligns with the brand growth strategy and financial targets.
- Delivery & execution of the multi-year innovation agenda from concept to launch; collaborating closely with the cross functional team to ensure flawless execution.
- Development and validation of concepts.
- Leadership through innovation stage gate process.
- Leads and collaborates with cross functional team through feasibility, commercialization & launch of the innovation.
- Works closely with sales, consumer insights & finance to develop new item forecasts and projections that align with our financial hurdles and mitigate waste potential.
- Develops sales facing selling stories and communications in support of innovation sell in.
- Post launch tracking and integration of learnings into pipeline innovation development.
- Independent analysis combined with partnership with consumer insights to develop deep understanding of the consumer, brand, and category dynamics to inform winning, relevant innovation across channels.
- Partnership with sales & RGM to develop channel and customer level understanding to inform packaging, pricing, placement approach for innovation
- Ability to work with various agencies to develop consumer centric innovation bundles.
- Ongoing management of the brand 4:2:1 plans (i.e. pipelines).
QUALIFICATIONS
- 5+ years of experience involving Innovation is required.
- CPG experience preferred.
- Bachelor's degree is required; Master's degree preferred.
- Strong strategic thinking and problem-solving capabilities.
- Ability to thrive in and handle ambiguity & fast paced environment.
- Analytic and creative thinking skills.
- Strong business acumen and marketing capabilities.
- Strong leadership / communication / collaboration skills.
- Demonstrated track record of sales/marketing/commercialization execution.
- Ability to lead a cross functional team.
- Experience analyzing syndicated data (Nielsen, IRI) preferred.
No Relocation support available
Business Unit Summary
The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, weproduce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands-including Oreo and Chips Ahoy! cookies, Ritz , Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products -are close at hand for our consumers across the country.
Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
Job Type
Regular
Brand & Portfolio Management
Marketing
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Date Posted
11/07/2023
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