Brand Marketing Manager

TheGuarantors is a cutting-edge fintech company setting the standard in rent coverage with unrivaled insurance products, with a deep understanding of owner, operator, and renter needs. We believe renters deserve better access to the home of their dreams and operators deserve greater protection and growth opportunities. That's why we're leveraging our expertise in real estate and using AI-based technology to help operators qualify renters faster while mitigating the risk of rental income loss. With $2B+ in rent and deposits guaranteed, we have been named one of Inc. 5000's fastest-growing companies, one of Forbes' Best Startup Employees, and one of Deloitte's 2022 Technology Fast 500.

The Brand Marketing Manager, reporting into the Director of Marketing Strategy, will be responsible for supporting the development of TheGuarantor's B2B2C brand and content strategy, as well as driving awareness and consideration of the brand nationwide. We are on a mission to up level our brand and differentiate ourselves in the fintech space; this is an exciting opportunity to join a VC-backed, high-growth startup and have an outsized impact in a fast-paced environment.

Location

This role can be located in NY, NJ, CT, and PA

Responsibilities

• Manage our brand to ensure that our value proposition is effectively communicated to resonate with target audiences, drive awareness, and desired response.
• Work with stakeholders across functions, including Marketing, Product, Sales, Underwriting, and Data Analytics to understand the unique tenets of our brand and help shape where it goes next.
• Support content strategy and distribution across channels, including but not limited to social media, email, blog, and PR activations.
• Manage internal and external creative partners: agencies, designers, copywriters, and internal stakeholders to create strong, differentiated creative that brings our brand to life.
• End-to-end campaign and project ownership, all the way from brief creation to project launch and results/analysis.
• Take initiative and be action-oriented. A tech startup can be energizing and empowering, but also ambiguous, so we need marketers who are able to take initiative and be action-oriented.

Requirements

• Strong organizational skills and self-motivation, with the ability to take initiative, work independently in a fast-paced environment and problem solve autonomously
• Proven project management skills and agile multi-tasker with the ability to own problem areas and drive projects to completion.
• Experience working on both strategy and execution
• Ability to see the bigger strategic picture while simultaneously being very detail-oriented
• You're both strategic and creative;
• Strong cross-functional collaboration with the ability to forge strong relationships, influence, and collaborate with a range of stakeholders.
• Excellent communicator who can drive consensus and articulate recommendations and trade-offs to senior executives.
• 5+ years of brand marketing experience; start-up and B2B experience idea
• Align with our core values: Ownership, Drive, Openness, and Quality

Benefits

• Opportunities to make an impact within a fast growing company
• Medical, dental, & vision insurance, beginning day one
• Health savings account with employer contribution
• Generous PTO and paid holidays
• Flexible working hours
• 401(k)
• Paid parental leave
• Company sponsored short and long term disability
• Flexible spending accounts (healthcare, dependent care, commuter)
• Competitive salary

Base Salary

The base salary range is between $140,000-$160,000 annually.

Base salary does not include other forms of compensation or benefits. Final offer amounts are determined by multiple factors, including prior experience, expertise, location and current market data and may vary from the range above.

Stay in Touch

Does this role not quite match your skills, but you're still interested in what we're doing? Stay In Touch and apply to our Dream Job to be one of the first to hear about future opportunities!

TheGuarantors is an Equal Opportunity Employer. We celebrate diversity and are committed to an inclusive environment for all.