Branded Content & Influencer Manager

SimpliSafe · Boston, MA

Company

SimpliSafe

Location

Boston, MA

Type

Full Time

Job Description

About SimpliSafe

We’re a high-tech home security company that’s passionate about protecting the life you’ve built and our mission of keeping Every Home Secure. And we’ve created a culture here that cares just as deeply about the career you’re building. Ours is a no ego culture of collaboration and innovation where those seeking their next challenge can find big opportunities and make a huge impact on the lives of all those who we protect. We don’t just want you to work here. We want you to grow and thrive here.

We’re embracing a hybrid work model that enables our teams to split their time between office and home. Hybrid for us means we expect our teams to come together in our state-of-the-art office on two core days, and choose where they work for the remainder of the week. We all benefit from flexibility and get to use the best of both worlds to get our work done.

Why are we hiring?

Well, we’re growing and thriving. So, we need smart, talented, and humble people who share our values to join us as we disrupt the home security space and relentlessly pursue our mission of keeping Every Home Secure. 

What You’ll Do

SimpliSafe is looking for an incredibly bright and self-motivated individual to lead our content marketing strategy for digital media. This is a strategic role for someone who wants to transform how SimpliSafe engages with influencers, creators, and customers to grow brand health metrics and drive sales.

In this role, you’ll be responsible for developing the strategy and overseeing the execution of our digital content marketing efforts, including creator campaigns, organic social media, and online influencers. You will be charged with growing the presence and influence of our digital marketing efforts, and leveraging reputable third parties’ followings to advance SimpliSafe’s brand objectives. This is a highly cross-functional role that requires collaboration with stakeholders in media, creative, and product marketing, among others. You will be asked to lead campaign strategy out of the gate with the opportunity to impact brand and sales objectives. You’ll also have the opportunity to manage a small internal and external team on execution. 

Primary Responsibilities Include:

  • Lead brand influencer and creator marketing campaign strategy, responsible for delivering high quality creator content outputs to be leveraged across organic and paid channels
  • Lead organic social media content strategy owning channel road map and business KPIs
  • Define content strategy for paid influencer media and other paid advertising partners
  • Manage a direct team and lead cross-functional stakeholder groups to achieve channel objectives
  • Retain and manage external vendor relationships as needed to grow our influencer and social strategies
  • Develop brand messaging strategy across initiatives to achieve our brand health and performance KPIs
What You’ll Bring
  • 5-7+ years of marketing experience in content and/or influencer marketing is required
  • Strong creative thinker with a passion for content marketing and social media
  • Experience managing direct or cross-functional teams
  • Excellent communication, collaboration, and organizational skills with meticulous attention to detail
  • A passion for data-driven decision making
  • No ego, humble attitude, and endless curiosity
  • Ability to think critically about the business and a ‘never satisfied’ mindset
  • Completion of an undergraduate bachelor’s degree; preferably in business or communications
What Values You’ll Share
  • Customer Obsessed - Building deep empathy for our customers, putting them at the core of our work, and developing strong, long-term relationships with them.
  • Aim High - Always challenging ourselves and others to raise the bar.
  • No Ego - Maintaining a “no job too small” attitude, and an open, inclusive and humble style.
  • One Team - Taking a highly collaborative approach to achieving success.
  • Lift As We Climb - Investing in developing others and helping others around us succeed.
  • Lean & Nimble - Working with agility and efficiency to experiment in an often ambiguous environment.

We wholeheartedly embrace and actively seek applications from all individuals, no matter how they identify. We are committed to cultivating a diverse and inclusive workplace, and we believe our work is enriched when we incorporate a multitude of perspectives, backgrounds, and experiences. We want everyone who works here to thrive and contribute to not only our mission of keeping every home secure, but also to making our workplace safe and supportive for others. If a reasonable accommodation may be needed to fully participate in the job application or interview process, to perform the essential functions of a position, or to receive other benefits and privileges of employment, please contact [email protected].

Apply Now

Date Posted

09/27/2023

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