Business Development Fellow

Applecart was founded in recognition of a challenge: the most influential individuals – executives, investors, policymakers – have historically been the most difficult to access. Large organizations have often spent hundreds of millions of dollars to reach a handful of these people. Applecart’s technology is designed to level the playing field.

Applecart is the leading technology platform creating a new category of “Decision Maker Marketing”. From enterprise sales and corporate communications to government relations and employee engagement, the most sophisticated C-suite leaders use Applecart to manage their brand with business-critical decision makers such as policymakers, investors, CEOs, key employees, members of the media and more.

Traditional digital targeting technology can help organizations reach a mass audience, but it doesn’t really move the needle on critical outcomes. Decision makers are informed by what they read, learn from advisors, hear from colleagues, and discuss with family and friends. To break through to them, you must reach them through the only channel that really moves them: those they know and trust. Applecart’s platform uses publicly available or fully permissioned data to map billions of social relationships between nearly every American adult. By making this data addressable in a privacy compliant way, Applecart enables clients to market directly to decision makers and those that matter most to them.

A few quick facts about us:

• Applecart’s platform has been used by hundreds of industry-leading clients spanning Fortune 500 companies like Blackstone and Intuit, leading nonprofit organizations like the Environmental Defense Fund, and top-tier communications and public affairs firms like Teneo, Sard Verbinnen, and Weber Shandwick.
• Applecart is growing quickly—over the last several years we’ve averaged 122% revenue growth year-over-year.
• Our senior leadership team includes two members of the 2021 Forbes 30 under 30 list for Marketing and Advertising, the former Head of Product at Moat, Oracle’s online ad measurement platform, a former senior White House advisor, an early sales leader at Google and Twitter, and two of the Democratic Party’s most successful pollsters and strategists.
• Our investors include global sports, entertainment and marketing giant Endeavor, KKR Co-Founder Henry Kravis, entrepreneur Chris Burch, a founder of Palantir, senior engineering leaders at Twitter and Yelp, former Fortune 50 and advertising agency CEOs, and a number of well-known venture capitalists. Endeavor CEO Ari Emanuel and Owl Capital Managing Partner Jennifer Fonstad serve on our board.
• Our work has been featured on Morning Joe on MSNBC, Bloomberg and The Colbert Report, and in Axios, BusinessWeek, the Associated Press, Forbes, the Washington Post, and Politico, among many others.

As a Business Development Fellow, you will be responsible for supporting our Business Development team as we work alongside some of the country’s most prominent companies, trade associations, nonprofits and advocacy organizations. In this role you would help to research potential Applecart opportunities across corporate reputation, public affairs, and B2B marketing use-cases. You will work with a talented team of strategists, communications experts, and analysts who, together, impact marketing campaigns and policy outcomes for Applecart’s high profile clients. 

This is an entry level, full-time, 6-month contract position paid hourly (~40 hours per week) with the potential to convert to a full-time position. This position will report to our NYC office Tuesday through Thursday each week.

What You’ll Do

• Monitor the news for developments relevant to Applecart’s prospective and existing clients, with a focus on developments that Applecart can use to pitch business to those clients. Flag and summarize these developments for the Applecart Business Development team members responsible for selling to the relevant account.
• Monitor the sponsors of relevant newsletters (e.g., Axios, Politico, etc.)
• Set up and maintain news alerts in Applecart’s news monitoring platform (Critical Mention)
• Maintain a priority list of prospective and existing clients for whom we should monitor news; update that list based on guidance from members of the Applecart’s Business Development team
• Assist staff with ad hoc research tasks
• Data entry and information management

Who You Are

• Strong interest in tracking current events and monitoring the most pressing issues across a wide variety of industries
• Ability to thrive in a fast-paced, entrepreneurial environment and manage tight timelines while maintaining a cool confidence
• Excellent written and verbal communication skills
• Impeccable attention to detail and organizational skills
• Energetic, upbeat disposition and excellent sense of humor
• Comfort and confidence in problem-solving both as a team and autonomously
• Excited to learn more about marketing, communications, advertising, business, management consulting, public policy, economics, international affairs, technology, data analytics, or a related field

Compensation:

The hourly rate for this role ranges from $24.00/hr. - $24.00/hr.