Buyer

Essential Functions

• Hit category KPI’s and budget targets. Drive growth by developing assortment strategies for your category factoring in breadth vs depth, newness, and pricing/margin.
• Review sales performance to identify potential reorders and recommend styles for markdowns. Identify and purchase new & replenishment styles under the direction of the Merchandise Manager & VP of Merchandising.
• Source, develop, and select assortment to build a range that is commercially strong, regionally specific, and relevant to our customer 
• Utilize supplier base and core competencies when determining the optimal assortment range for your category and region. 
• Ensure completion of required administrative tasks related to buying when needed. Examples include (writing purchase orders, new item set-up, pricing worksheets, style attribution & season coding, and third party item setup)
• Analyze weekly & monthly sales, stock, and on-order with the goal of optimizing sales and minimizing markdowns.
• Assist with the setup and maintenance of assortment on all third-party channels. Inclusive of promotional needs for 3rd party.
• Analyse sales in-season and post-season (hindsight) to identify hits and misses for your category. Utilise learnings to revise in-season and future-season actions, strategies, and assortments.
• Identify and analyse new trends/styles, their relevance, and sales potential.
• Manage OTB within defined categories with help from a replenishment/ Head of Planning & Replenishment
• Assess your product range for gaps and opportunities and create action plans to fill voids.
• Work with the Product Development team on building exclusive products for your category , as well as managing the fit of exclusive products.
• Monitor category return rates and customer reviews/feedback to help improve assortment offering, fit, and quality while lowering overall return rates.
• Analyze the competition reporting on competitors (online and in-store, domestic and international) for stock, pricing, styling, and overall range. Participate in Quarterly Comp shopping trips.
• Research the competition, all social media platforms, and markets to identify emerging trends, categories, and promotional campaign opportunities
• Price products to optimize demand through evaluation of product cost, sell-through, margin, and other factors.
• Curate Collections, Capsules and Events by selecting product assortment and determining best presentation. Utilize data regarding past product and event performance to inform decisions regarding assortment.
• Build and maintain strong relationships with suppliers, while negotiating buying terms with vendors (price, quantity, delivery)
• Oversee & monitor the management of product deliveries, inclusive of late deliveries, incorrect/partial deliveries, and incorrect invoices. 
• Actively search for new products and brands that align with the Petal & Pup customer, aesthetic, and business strategy
• Maintain flow of launched products by hitting quarterly newness targets and ensuring all new products meet go-live expectations.

Education and Experience

• Have 2 + years' experience as a Buyer - fast fashion highly desirable
• A creative eye
• Great data analysis skills
• Great communication and relationship building skills
• Ability to work autonomously
• Know and love our brand & product, connecting with our customer
• Have a great eye for our product and what sets us apart
• Be fashion-forward & trend-focused