Campaign Platform Specialist
Job Description
We are seeking a talented Oracle Eloqua Journey Builder to join our campaign management team. The ideal candidate will be responsible for designing, implementing, and optimizing customer journeys using Oracle Eloqua. This role requires a deep understanding of marketing automation, customer segmentation, and data-driven decision-making
Job Description:
Job Description:
Must Have Skills:
-
Eloqua Marketing Automation
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Excellent HTML/CSS knowledge
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Design and layouts of emails are optimized
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Strong interpersonal and communication skills
Good to have Skills:
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Eloqua Marketing cloud applications and implementations use cases
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Working knowledge of e-Commerce
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Understanding data and campaign building
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Programming Skills HTML, CSS, Knowledge on JavaScript etc
Key Responsibilities:
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Excellent communication and problem-solving skills
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HTML campaign production and deployment
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Execute a wide variety of email marketing campaigns in Eloqua Marketing Cloud
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Transfer new email ideas into responsive email templates with excellent HTML/CSS knowledge
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Ensuring design and layouts of emails are optimized, user and mobile-friendly
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Analyse email performance to get smart insights and opportunities for improvements on our email campaigns
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Measure and report performance of our email marketing efforts through web analytics tools
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Develop reports to give insight on relevant KPIs and campaign optimization
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Ensure emails follow industry policies and best practices
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Ensuring design and layouts of emails are optimized, user and mobile-friendly
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Measure and report performance of email marketing efforts through web analytics tools
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HTML / CSS the creation of responsive email templates and their functionality in various email to clients
Qualifications:
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Bachelor’s or Master Degree in Computer Science with >= 7 years of IT experience
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Relevant Elogua Experience >= 4 yrs
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Strong understanding on Eloqua Marketing Automation and Adobe Creative Suite
Location:
DGS India - Mumbai - Thane Ashar IT Park
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent
Date Posted
09/13/2024
Views
2
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