Category Director
Job Description
Welcome To The Traegerhood:
Our business is BBQ, and business tastes good. Traeger invented the wood pellet grill over 30 years ago, and we’ve been revolutionizing outdoor cooking ever since. We’re a team of disruptors, innovators, problem solvers, and food fanatics who are dedicated to bringing people together to create a more flavorful world. From our headquarters in Salt Lake City and beyond, we work tirelessly to provide a world-class experience to our customers, retailers, and especially our employees. If you’re a team player who’s dedicated to delivering top-quality results every day, then we want you to come cook with us!
What You'll Do:
Traeger is seeking a Category Director to join our team. In this role, you will report into our VP of Product Management and you will be accountable for owning the in-line, cross channel product mix plan and partnering with Program Management to deliver products that drive exceptional business results. As our Category Director, you will create long-term product roadmaps, set product quality and cost goals, and drive profitable growth. You will also work with cross-functional marketing and sales teams to create and deliver exceptional products to market.
How You'll Help Us Win:
- Develop and execute global product innovation strategies for new categories and existing products
- Lead our global category innovation efforts to ensure that the product roadmap meets consumer needs in specific channels in the coming years
- Contribute in costing analysis determine optimal product effectiveness
- Own product quality for new products
- Develop positioning strategy and lead cross-functional launch team
- Set overall MSRP strategy for category products both consumer and trade
- Own product transition and inventory for new product introductions
- Conduct business performance analysis, including revenue, volume, product margin, category gap analysis versus competition, and effective balance of sale (good, better, best)
- Initiate frequent interaction with the Field and Trade to monitor performance and collect market and competitor data
- Prioritize and manage 3rd party product development partners
- Assist Sales teams in developing and maintaining relationships with retailers and trade partners
What You'll Need To Succeed:
- Bachelor's in Business, Marketing, or related discipline
- Minimum 7 years of experience in product development or marketing within the durable industry and/or consumer package goods is required. Durable industry experience is preferred
- Unyielding grasp of marketing methods and processes to ensure growth
- A proven ability to develop and launch new products
- Ability to manage relationships with a strong consumer focus
- Exceptional communicator with strong interpersonal skills
- Excellent analytical skills, and the ability to negotiate
- Insatiable appetite to meet and exceed revenue, margin, and volume goals
- In-depth knowledge of products and brands
- Ability to manage multiple projects simultaneously
Why You Will Love Working Here:
- Be part of the most disruptive force in outdoor cooking
- Join a true team working towards a common goal
- Culture of risk-taking, innovation, & quality
- So. Much. Food.
- Full medical/dental/vision package to fit your needs
- 401k to help you plan for the future
- Tuition reimbursement
- Individual professional development programs & initiatives to help you grow professionally
- Great discounts on all things Traeger
- Did we mention all the food?
Date Posted
03/30/2023
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