Category Director

Welcome To The Traegerhood:

Our business is BBQ, and business tastes good. Traeger invented the wood pellet grill over 30 years ago, and we’ve been revolutionizing outdoor cooking ever since. We’re a team of disruptors, innovators, problem solvers, and food fanatics who are dedicated to bringing people together to create a more flavorful world. From our headquarters in Salt Lake City and beyond, we work tirelessly to provide a world-class experience to our customers, retailers, and especially our employees. If you’re a team player who’s dedicated to delivering top-quality results every day, then we want you to come cook with us!

What You'll Do:

Traeger is seeking a Category Director to join our team based in Salt Lake City. In this role, you will report into our VP of Product Management and you will be accountable for owning the in-line, cross channel product mix plan and partnering with Program Management to deliver products that drive exceptional business results.  As our Category Director, you will create long-term product roadmaps, set product quality and cost goals, and drive profitable growth. You will also work with cross-functional marketing and sales teams to create and deliver exceptional products to market. 

How You'll Help Us Win:

• Develop and execute global product innovation strategies for new categories and existing products
• Lead our global category innovation efforts to ensure that the product roadmap meets consumer needs in specific channels in the coming years
• Contribute in costing analysis determine optimal product effectiveness
• Own product quality for new products
• Develop positioning strategy and lead cross-functional launch team
• Set overall MSRP strategy for category products both consumer and trade
• Own product transition and inventory for new product introductions
• Conduct business performance analysis, including revenue, volume, product margin, category gap analysis versus competition, and effective balance of sale (good, better, best)
• Initiate frequent interaction with the Field and Trade to monitor performance and collect market and competitor data
• Prioritize and manage 3rd party product development partners
• Assist Sales teams in developing and maintaining relationships with retailers and trade partners

What You'll Need To Succeed:

• Bachelor's in Business, Marketing, or related discipline
• Minimum 7 years of experience in product development or marketing within the durable industry and/or consumer package goods is required. Durable industry experience is preferred
• Unyielding grasp of marketing methods and processes to ensure growth  
• A proven ability to develop and launch new products
• Ability to manage relationships with a strong consumer focus
• Exceptional communicator with strong interpersonal skills
• Excellent analytical skills, and the ability to negotiate
• Insatiable appetite to meet and exceed revenue, margin, and volume goals
• In-depth knowledge of products and brands
• Ability to manage multiple projects simultaneously

Why You Will Love Working Here:

• Be part of the most disruptive force in outdoor cooking
• Join a true team working towards a common goal
• Culture of risk-taking, innovation, & quality
• So. Much. Food.
• Full medical/dental/vision package to fit your needs
• 401k to help you plan for the future
• Tuition reimbursement
• Individual professional development programs & initiatives to help you grow professionally
• Great discounts on all things Traeger
• Did we mention all the food?