Channel Marketing Strategy Intern
Job Description
Job Description:
Cambria's internship program is a 12 week experience that successfully exposes interns to business need projects, professional development, assigned mentors and Cambria leaders.
We help students identify their career interests and participate in two-way learning opportunities to develop their professional skill sets.
Prepare to immerse yourself in a paid full-time, summer internship program that strives to provide cross-disciplinary work experiences. In the end, you will leave feeling accomplished, valuable and having made a difference.
The Marketing department is looking for a Marketing Strategy Intern to join their team in Eden Prairie, MN! As a Channel Marketing Strategy Intern, you will play a pivotal role in supporting our marketing team in developing and executing strategic initiatives to enhance our channel marketing efforts. This hands-on role offers an excellent opportunity to gain valuable experience in crafting and implementing marketing strategies targeted towards our channel partners. You will collaborate closely with cross-functional teams to ensure alignment with overall business objectives while gaining insight into the intricacies of the quartz manufacturing industry.
The Marketing Strategy intern works collaboratively and supports the entire Marketing Department.
Essential Duties & Responsibilities
- Market Research: Conduct comprehensive research to identify emerging trends, competitive landscape, and market opportunities within the quartz industry and distribution channels.
- Channel Analysis:Analyze the effectiveness of current channel marketing strategies and identify areas for improvement to optimize channel performance.
- Strategy Development:Assist in the development of channel marketing strategies aimed at enhancing brand visibility, driving sales, and expanding market share.
- Content Creation: Collaborate with the marketing team to develop engaging content tailored to specific distribution channels, including but not limited to product guides, presentations, and promotional materials.
- Campaign Support: Support the execution of marketing campaigns targeted towards distribution channels, ensuring timely delivery and alignment with marketing objectives.
- Performance Tracking: Monitor and analyze key performance metrics to evaluate the effectiveness of channel marketing initiatives and provide actionable insights for continuous improvement.
- Cross-Functional Collaboration:Work closely with sales, product management, and other internal teams to ensure alignment of channel marketing strategies with overall business goals.
- Administrative Support: Provide administrative support as needed, including organizing meetings, maintaining documentation, contributing to presentations, and assisting with ad-hoc projects.
Qualifications & Skills:
- In pursuit of a degree focused in Marketing, Business Administration or related field
- Strong analytical skills with the ability to interpret data and draw actionable conclusions.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
- Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.
- Proficiency in Google Workspace, particularly Google Sheets & Google Slides
- Passion for marketing and a desire to learn and grow in a fast-paced environment.
- Previous experience or coursework in marketing strategy, market research, or channel management is a plus.
Additional Skills:
- Analytical and problem-solving skills
- Interpersonal skills
- Ability to empathize with clients and team members
- Public speaking skills
- Exceptional planning and organization skills
- Time-management skills
Minimum Requirements:
Education: Working towards a degree in Marketing Strategy or relevant field of study with an expected graduation date of 2024, 2025, or 2026
Experience: 1-year experience in a related field preferred
Systems: Google Suite, Microsoft Office, and Zoom
Internship Program Dates: May 20 - August 9, 2024
Additional Requirements:
Managerial Responsibilities: None
Travel Requirements: Local travel may be required between Cambria locations
Physical Requirements: Office position requiring telephone and computer use. Ability to lift up to 50 pounds daily. Must be able to stand, bend and twist while performing service work.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
CambriaCares is our commitment to Philanthropy, Our People, and The Planet. Care is an integral part of what goes into Cambria products-and care is the driving force behind our commitment to creating opportunities that drive impact both inside and outside our walls. With a focus on three areas-philanthropy, our people, and the planet-we're doing just that.
For additional company information, please visit www.CambriaUSA.com
We are an equal opportunity employer.
M/W/VET/DISABLED
Date Posted
04/03/2024
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2
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