Client Strategy Senior Lead

At PMG, we exist to inspire all people to feel that anything is possible personally and professionally. It’s what powers us to deliver value, innovation, results, and Digital Made for Humans™ for the world’s most ambitious brands by bringing a more human-centric approach to digital. 

PMG is committed to inspiring individuals to believe in limitless personal and professional possibilities. Our human-centric approach to digital marketing drives value, innovation, and outstanding results for the world's most ambitious brands, establishing Digital Made for Humans™.

The Senior Lead of Client Strategy plays a pivotal role in shaping business and brand strategies for our diverse clientele, comprising global ambitious brands. As part of the collective team, you will foster PMG's relationships, spearheading strategic projects across the US markets. Your cross-functional responsibilities will span media, strategy, creative, data, and tech, with full insight and influence over Client Financials and profitability. Your contributions will not only shape the future of your partnered clients but also the overall agency.

Key Responsibilities:

• Develop comprehensive media plans and campaign strategies.
• Demonstrate proficiency in Full Funnel digital media, focusing on Paid Social and/or Paid Search.
• Lead a team of specialized experts, translating strategy into actionable steps through individual and team efforts.
• Proactively engage in daily client account operations, including cross-channel/team project coordination, performance, and service integration.
• Communicate strategy and campaign progress to clients through weekly calls, emails, and in-person meetings.
• Contribute to devising overall account strategy and ensuring alignment with daily tasks.
• Manage campaign outcomes, expenditure, and budget allocation, addressing issues as they arise.
• Identify growth opportunities, implementing measures to achieve client objectives while executing daily account management tactics.
• Participate in high-impact initiatives as a Lead level specialist.
• Facilitate team meetings and brainstorming sessions.
• Conduct weekly client communications.
• Oversee media associates and performance, ensuring client objectives and deliverables are met.
• Administer budget timelines and guarantee accurate billing completion by agency deadlines.

Qualifications:

• Minimum 5 years of relevant work experience, including 1+ years in a supervisory role.
• Bachelor's degree in business, marketing, or a related discipline.
• Proven project management experience: strong organizational and time management skills, with a track record in handling complex, large-scale, and time-sensitive projects.
• Comfortable with ambiguity and thriving in a fast-paced, agile work environment.
• Proficiency in metrics and trends analysis, with a demonstrated history of data-driven action.
• Experience in digital marketing and/or digital project management.
• Familiarity with core digital marketing channels (Paid Search, Paid Social, Programmatic, Branded Media, Streaming, etc.).
• Proven experience in executing multi-channel marketing campaigns through collaboration with cross-functional teams and external agencies.
• Digital-forward, customer-focused mindset, driven to innovate with a strong initiative in a fast-paced agile environment.
• Highly organized and detail-oriented, capable of managing multiple projects and adhering to strict deadlines.
• Excellent communication skills and the ability to forge relationships with key stakeholders.

About PMG: 

PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses strategy, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Athleta, Best Western Hotels & Resorts, Kohler, McDonald’s, Nike, Old Navy, Sephora and Shake Shack runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.

Ranked by Deloitte, Inc., Entrepreneur, and Adweek as one of the fastest-growing companies in the nation, PMG has grown because of its commitment to continuous improvement, business integrity, cultivating dynamic relationships, and putting people first. The company has been named Adweek's Breakthrough Media Agency of the Year, MediaPost's Independent Agency of the Year, 7X Ad Age Best Places to Work, 3X Best Places for Working Parents, and one of Fast Company's Best Workplaces for Innovators.

Being part of PMG means being part of a company culture that’s unmatched in digital. We’re willing to work hard to serve our clients and deliver value, results, and innovation -- which often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way. 

We’d love to get to know you and share more about why we love PMG and the work we do.  

Join us in making digital more human → Apply Now

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.