Commerce Media Manager (remote)

Overview

This is a remote (work-from-home) position to be filled anywhere in the United States.

You will guide the paid media strategy & tactics for a portfolio of clients by contributing to the media planning process, budget setting, industry tracking, test & learn agenda, etc.

Collaborate with internal stakeholders to drive innovative media tactics that push the business forward. Also, manage external media and tech partners to ensure performance and cost efficiencies .

Responsibilities

• Manage daily performance across channels including, but not limited to: SEM, programmatic, display remarketing, paid social media, and affiliate to deliver on campaign goals and KPIs
• Support leadership by proposing and managing performance improvements that provide positive revenue impact across media mix
• Utilize analytical ability to evaluate end-to-end customer experience beyond paid media and identify improvements across channels and touchpoints
• Ensure the development, execution, tracking, and reporting of media campaigns is on-time and on-goal
• Identify areas of saturation and points of diminishing returns within audiences and platforms and recommend solutions to maximize return on ad spend
• Work with the Measurement team to continually improve the media measurement planning and reporting process
• Understand and effectively communicate synergies across content, media activations and performance outcomes to client partners
• Work with account teams to produce media quotes that cover time generate positive margin
• Maintain media budgets and provide guidance on reallocation of funds across digital platforms and channels when needed
• Manage media IOs and POs to ensure partners are paid accurately and on time
• Ensure all media tagging is correctly executed with support vendors and measurement team within DCM and GA
• Oversee activations executed by junior team members to drive customer acquisition and greatest return on investment
• Compile client research, competitive data and digital landscape information to share with broader client team on ongoing basis
• Research emerging digital platforms and communications strategies to support client recommendations
• Stay current. Though your research and practice, stay ahead of the latest updates regarding tools, techniques and methods related to digital media
• Other duties as assigned

Qualifications

• Education Requirements:
• High School Diploma/GED
• Bachelor's degree preferred Work Experience Requirements:
• 3+ years of prior experience in performance-led digital marketing
• Knowledge of Pacvue, Skai, Teika Metrics, Criteo, Citrus Ads technology, preferred
• Up to 1 years of prior supervisory/management experience Knowledge, Skills and Abilities Requirements:
• Paid Search, Paid Social, Programmatic (including Display, Video, Native, Audio) and Retail.com experience desired
• Working knowledge of excel for data mining/management, platform budgeting and planning

The incumbent(s) in this position should exhibit the following Acosta values:

People Minded - Must show dignity and respect to all people

Integrity - Must exemplify the highest degree of ethical behavior

Results Oriented - Must show passion, pride and commitment to succeed

Trust - Must be honest, sincere and confident

Teamwork - Must build trusting relationships

Innovation - Must progress through a combination of creativity, common sense and vision

Balance - Must maintain an optimistic attitude and keep perspective on what is important in life.

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Work State US-Anywhere

Job ID 2023-219808

Work City Anywhere

PCN Sourcing

Position Type Regular Full-Time

Work Zip 00000

Starting average hours per week 37.5 +

Category Corporate Jobs