Consultant, Human Insights B2B (Qualitative Market Researcher)
Job Description
WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS
Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are about 500 people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen. Â
Our clients span the leading brands in finance, technology, media, CPG, real estate, and many other categories. These partnerships have earned us multiple awards and recognition: Emmys, Clios, Effies, Cannes Lions Awards, ProMax Agency of the Year, and most recently, Digiday’s Most Innovative Media Agency.Â
We couldn’t create this award-winning work without seeking out and hiring the best talent. What does it mean to be a Knowner? We are curious innovators, knowledge-hunters who are constantly challenging ourselves to do better and be better for our clients, for our team and for our world at large. Our offices around the U.S. are open and while most of our people work in a hybrid setting, we are a distributed workforce with a number of Knowners working remotely.
Our Strategy team is at the heart of Known’s mission to bring ground-breaking customer insight, strategic consulting, media planning/buying and creative work to our clients.
The Consultant role is a full-time position on our Human Insights (Qual) team and may be located in any of Known’s office locations, or remotely within the USA only.
Unfortunately, Known is not sponsoring employment visas to work in the United States.
BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU
You are a qualitative market researcher with 2-4 years of relevant experience, including in the B2B tech space.Â
You have a passion for tackling big questions, and are eager to help clients understand who their customers are, what they need, and how to connect with them.
As a Consultant on the Human Insights team, you will be responsible for supporting end-to-end research and strategy engagements for a portfolio of clients. You might touch a variety of industries: recently, our B2B team worked on projects that include understanding the usage and satisfaction for a cloud service’s developer tools, exploring the value prop and messaging for enterprise software, and understanding the purchase journey for small and midsize companies when buying regional and national ad campaigns.
WHAT YOU’LL DO
- Support Managers and Directors on strategic consulting engagements for our B2B clients across industries, but with a heavy focus on Information Technology clients in the B2B space.
- Support strategic engagements across the product-marketing lifecycle
- Lead qualitative fieldwork and directly execute primary research including moderation
- Create amazing, thoughtful and clear data-driven marketing and product strategiesÂ
- Collaborate with others across the agency to create compelling integrated deliverablesÂ
- Develop client relationships
- Become a day-to-day point of contact for clients
- Contribute to the growth and development of the team
- Mentor junior team members
WHAT YOU HAVE DONE/WHO YOU ARE
- 2-4 years of relevant qualitative market research experience
- Familiarity with end-to-end market research, from designing surveys, to conducting IDI's and moderating focus groups, etc., to developing insights and creating client-ready reports
- Interest and experience in the information technology sector, including B2B technologies (cloud computing, software, etc)
- Comfort with and confidence in communicating with stakeholders at various levels and in various technical positions (developers, data scientists, software engineers, architects, etc)
- A high degree of aptitude in interpreting complex, ambiguous concepts and distilling them into crisp learnings and insights
- A strong work ethic. You will often work with limited supervision and will always be expected to deliver exceptional work
- A high level of proficiency with and flexibility to work across Google Suite (Docs, Slides, Sheets) and Microsoft Office (Word, Power Point, Excel)
- A desire and ability to travel both domestically and internationally
SOME OF OUR PERKS
- Unlimited paid time off
- 401k with company matching and no vesting period
- Annual bonuses
- Vacation bonus
- Generous medical plan
- Paid parental leave
- Charity perk
- Company-wide events and retreats
ONE LAST THING TO ASK YOURSELF
All this might sound great, but you’re probably still wondering, “Would I be a good fit for Known?” or “Would Known be a good fit for me?” Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There’s always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.
Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
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Date Posted
08/13/2022
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