Content and Communications Specialist

DriveTime · Phoenix – Mesa – Scottsdale, AZ

Company

DriveTime

Location

Phoenix – Mesa – Scottsdale, AZ

Type

Full Time

Job Description

What's Under the Hood

DriveTime Family of Brands is the largest privately owned used car sales finance & servicing company in the nation. Headquartered in Tempe, Arizona and Dallas, Texas, we create opportunities and improve the lives of our customers and our employees by placing a focus on putting the right customer, in the right vehicle, on the right terms and on their path to ownership.

You can find DriveTime's tire tracks across the nation with dealerships where we embrace a transparent pricing approach, eliminating haggling and gimmicks and reconditioning centers where we breathe new life into pre-owned vehicles. Regardless of where you're located, if you've got DRIVE and you're looking to make an impact, we'd love for you to make a difference with us!

That's Nice, But What's the Job?

That's Nice, But What's the Job?

In short, as a CX Content Specialist, you'll craft copy to supplement customer-facing website and social campaigns to create a seamless user experience. Your skills focus on an ability to write copy that breaks down long-winded industry terminology and makes engaging content fit in a web or social media format. Ultimately, your job will be to captivate and give customers peace of mind when shopping with DriveTime through research methods, strategies, and industry knowledge that is relevant, innovative, and effective.

In long, our CX Content Specialist is responsible for:

  • Create compelling and consistent content for all customer-facing mediums, including web and social media.
  • Interpret leadership direction and vision and collaborate with UX Designer to propose copy that engages and informs customer.
  • Work alongside UX team to ensure best possible user experience.
  • Maintain and monitor for consistency in DriveTime brand voice across all customer-facing communication channels.
  • Assist in fulfilling additional copy needs such as, emails, texts, third-party content, etc.
  • Work alongside UX team to monitor and measure success of post-launch web features and identify opportunities for enhancements.
  • Conduct regular competitor analysis and stay updated with industry trends.
  • Manage social media platforms, including researching, strategizing, and crafting social media strategies.
  • Maintain social media calendar for approval and visibility.
  • Execute approved social media strategy while working alongside a graphic designer to create engaging and cohesive copy and graphics.
  • Monitor, measure and report data and insights to marketing and leadership teams.
  • Propose internal strategies to leverage social media growth opportunities.
  • Manage the DriveTime blog by researching industry trends, proposing blog themes, and building a backlog of approved topics.
  • Take ownership of deploying and promoting new blog posts.
  • Assist with the cross-functional customer journey mapping and identify opportunities to enhance the overall customer experience.

So What Kind of Folks Are We Looking for?

  • Strong writing skills with a keen attention to detail.
  • Proficiency in copywriting, copy editing and social media management.
  • Creative thinking and ability to generate innovative content ideas.
  • Collaborative mindset and ability to work effectively in a team environment.
  • People person who thrives at establishing relationships with various roles and levels.
  • Action-oriented person who seeks out the right people to help give perspective to assigned projects.

The Specifics.

  • Bachelor's degree in marketing, communications, or related field.
  • 2+ years of professional writing experience in marketing or communications.
    • Familiarity in UX is a plus.
  • Portfolio showcasing successful social media management, social campaigns, and content creation.
  • Strong creative mind.

So What About the Perks? Perks matter

  • Medical, dental, and vision, oh my! DriveTime Family of Brands covers a sizable amount of insurance premiums to ensure our employees receive top-tier healthcare coverage.
  • But Wait, There's More. 401(K), Company paid life insurance policy, short and long-term disability coverage to name a few.
  • Growth Opportunities. You grow, I grow, we all grow! But seriously, DriveTime Family of Brands is committed to providing its employees with every opportunity to grow professionally with roughly over 1,000 employees promoted year over year.
  • Tuition Reimbursement. We're as passionate about your professional development as you are. With that, we'll put our money where our mouth is.
  • Wellness Program. Health is wealth! This program includes self-guided coaching and journeys, cash incentives and discounts on your medical premiums through engaging in fun activities!
  • Gratitude is Green. We offer competitive pay across the organization, because, wellmoney matters!
  • In-House Gym. We want our employees to be the best versions of themselves. So come early, take a break in your day or finish strong with a workout!
  • Give Us a Reason (or not), and We'll Celebrate. Regardless of whether there is a holiday or not, we are finding ways to kick back and enjoy each other's company outside of day-to-day work.
  • Smart-Casual Dress. Come dressed in jeans (you'll fit right in with the rest of us).
  • Paid Time Off & Paid Holidays. Not just lip service: we work hard, to play hard.

Anything Else? Absolutely.

DriveTime Family of Brands is Great Place to Work Certified! And get this: 90% of our rockstar employees say they feel right at home here. We could spend a lot of time having you read about ALL our awards, but we'll save time (and practice some humility) just naming a few others; Comparably Awards: Best Company for Diversity, Best Company Culture and Best Company Leadership, oh and don't forget Phoenix Business Journal Healthiest Employers (okay, we'll stop there)!

Hiring is contingent upon successful completion of our background and drug screening process. DriveTime is a drug-free, tobacco-free workplace and an Equal Opportunity Employer.

And when it comes to hiring, we don't just look for the right person for the job, we seek out the right person for DriveTime. Buckle up for plenty of opportunities to grow in a professional, fun, and high-energy environment!

Date Posted

03/18/2024

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