Content Manager, EMEA

Skills:

• Strong understanding of the EMEA insurance market, with experience creating content for diverse audiences
• Demonstrated experience with established and emerging communication channels, such as videos, podcasts, social media, etc.
• Exceptional writing, editing, and proofreading skills, with a keen eye for detail
• Ability to manage multiple projects simultaneously and meet tight deadlines
• Familiarity with project management systems, SEO best practices, and analytics tools
• Excellent communication and interpersonal skills, with the ability to work collaboratively in a fast-paced environment
• Proficiency in English is required; additional European languages are a plus
• Strong organizational skills, with the ability to prioritize tasks and manage time effectively

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Responsibilities:

• Collaborate with regional subject matter experts to develop engaging, relevant, and high-value content that supports business objectives across EMEA
• Support the development of original content, including articles, white papers, case studies, blog posts, podcasts, and other marketing materials
• Polish and refine content produced by SMEs to ensure it meets brand tone, style, and quality standards
• Develop and execute a prioritized content strategy tailored to the EMEA market, ensuring alignment with global marketing objectives.
• Develop and maintain an editorial calendar, ensuring timely delivery of content that supports ongoing campaigns, product launches, and PR initiatives.
• Manage the publication of content across various platforms, including the company website, social media, and partner channels
• Work closely with local public relations leaders to identify content opportunities that enhance brand visibility and reputation among media and analysts
• Coordinate with the broader marketing team to ensure content aligns with overall marketing strategies and regional business goals
• Liaise with external agencies, freelancers, and vendors to ensure content quality and delivery meet company standards
• Monitor content performance using analytics tools, providing insights and recommendations for improvement.
• Optimize content based on performance data to enhance engagement, reach, and conversion rates
• Maintain consistency in messaging across all content outputs, ensuring alignment with global brand standards

Requirements:

• Bachelor’s degree in Communications, Marketing, Journalism, or a related field
• 5+ years of experience in content creation, editing, and management, preferably in a B2B environment in the technology or insurance industry
• Google Workspace proficiency 
• Outstanding verbal and written communication skills 
• Excellent organizational skills and attention to detail 
• Proven experience working with regional SMEs, PR agencies, and cross-functional marketing teams