Content Manager, Website

Grammarly is excited to offer a remote-first hybrid working model . Team members can work primarily remotely in the United States, Canada, Ukraine, Germany, Poland, or Portugal. Conditions permitting, teams will meet in person a few weeks every quarter at one of Grammarly's hubs in San Francisco, Kyiv, New York, Vancouver, and Berlin, or in a workspace in Kraków.
We believe this balanced, flexible approach gives our team members the best of both worlds: plenty of focus time along with in-person collaboration that fosters trust, unlocks creativity, and further fuels innovation.
Grammarly team members in this role must be based in the United States or Canada.
The opportunity
Every day, tens of millions of people and 50,000 professional teams rely on Grammarly's AI-enabled communication assistance to help them communicate confidently and achieve their goals. Our team members have the autonomy to take on exciting challenges in pursuit of our mission to improve lives by improving communication. Together, we're building on more than a decade of steady growth and profitability. We're defining the communication assistance category for individuals, enterprises, and developers with tailored service offerings: Grammarly Premium , Grammarly Business , Grammarly for Education , and Grammarly for Developers . All of this begins with our team collaborating in an inclusive, values-driven, and learning-oriented environment.
To achieve our ambitious goals, we're looking for a Content Manager t o join our Acquisition Marketing team. This role will be responsible for executing our content strategy on marketing web pages. They will partner closely with teams across the organization to develop a deep understanding of Grammarly's product offerings/features and other core initiatives requiring web pages, delivering engaging performant content. They will help reach Acquisition Marketing's goals by creating brand visibility and driving awareness for Grammarly's various lines of business.
Their initial focus will be on owning the execution of our marketing web pages, including defining content requirements/guidelines for web pages, providing creative feedback, brainstorming new website page types, and reporting on page performance. They'll also develop best practices, incorporate user research/data into decision-making, collaborate with our conversion rate optimization team on test ideas, and eventually contribute to strategy.
Your impact
As a Content Manager, your contributions will help Grammarly build domain authority, drive traffic to our website, and acquire new users as cost-effectively as possible. We'll continue to gain traction as a category leader in the writing/communication space and deliver consistent messages about Grammarly's product and how it can help users achieve their writing/communication goals. This person will help us to demonstrate our product's value propositions and contribute to scaling our website.
Knowing how to properly prioritize a multifaceted content strategy and balance the sometimes shifting needs of a rapidly growing business will be key. There are expectations for high content output, so it will be critical for this person to have strong attention to the quality of content and on-brand messaging while being able to move fast. Relationship management and feedback skills are also big components of this role.
This is a great opportunity for a content manager to learn about marketing a multifaceted SaaS product and about speaking to specific audiences (general, students, professionals, English language learners, etc). They will be able to come in and own content on an impactful channel end-to-end. For someone with digital content chops who is still growing in strategic skills, this is a fantastic opportunity to learn.
Within your first 30 days, you will:

• Learn the history of Grammarly's website as well as our current website and content strategies and where we'd like them to evolve.
• Understand Grammarly's content policies and practices, and provide feedback on those practices.
• Become an expert in Grammarly's product and plans, brand positioning, and editorial style guide.

By month three, you will:

• Familiarize yourself with the existing page types and understand potential future/planned page types.
• Internalize the current web page creation process and take on writing content briefs, leading new page kickoffs, and working with stakeholders as well as creative team members.
• Review and prioritize feedback for all pages in flight.
• Complete one quarter's worth of monthly content reporting.

By month six, you will:

• Collaborate with our SEO Manager to identify new areas of opportunity and build pages accordingly.
• Audit legacy content for quality and usefulness, brand alignment, SEO, and optimal user flow-and develop a prioritized plan for optimizing.
• Contribute to evolving our page types and on-page functionality needs.

We're looking for someone who...

• Embodies our EAGER values-is ethical, adaptable, gritty, empathetic, and remarkable.
• Is able to collaborate in person 2 weeks per quarter, traveling if necessary to the hub where the team is based.
• Implements best practices for the creation, planning, distribution/amplification, and measurement of content.
• Understands search intent and how to build optimized, performant content that meets that intent.
• Is familiar with marketing fundamentals and best practices, including acquisition, product marketing, lifecycle/engagement, experiments/growth, and brand.
• Possesses intermediate data analysis skills to form insights/hypotheses that drive decision-making.
• Understands how to convey a brand's and product's story in words and images in a way that emotionally and psychologically connects with the target audience while remaining accurate.
• Provides constructive, actionable feedback to content creators.
• Drives projects forward, even when there are multiple people on multiple teams involved in execution.
• Responds quickly to unexpected changes and shifts priorities as business strategies shift.

Support for you, professionally and personally

• Professional growth: We believe that autonomy and trust are key to empowering our team members to do their best, most innovative work in a way that aligns with their interests, talents, and well-being. We also support professional development and advancement with training, coaching, and regular feedback.
• A connected team: Grammarly builds a product that helps people connect, and we apply this mindset to our own team. Our remote-first hybrid model enables a highly collaborative culture supported by our EAGER (ethical, adaptable, gritty, empathetic, and remarkable) values. We work to foster belonging among team members in a variety of ways. This includes our employee resource groups, Grammarly Circles, which promote connection among those with shared identities including BIPOC and LGBTQIA+ team members, women, and parents. We also celebrate our colleagues and accomplishments with global, local, and team-specific programs.
• Comprehensive benefits: Grammarly offers all team members competitive pay along with a benefits package encompassing excellent health care (including mental health and fertility benefits) and ample and defined time off. We also offer support to set up a home office, caregiver and pet care stipends, wellness stipends, 401(k) matching (US only), admission discounts, learning and development opportunities, and more.
• For North America-based employment: Grammarly takes a market-based approach to compensation, meaning pay may vary depending on your location. Our US and Canada locations are categorized into compensation zones based on each geographic region's cost of labor index. Base pay may vary considerably depending on job-related knowledge, skills, and experience. Our compensation packages include equity; a wide range of medical, dental, vision, disability, and life insurance options; retirement benefits; and parental leave. We offer twenty days of paid time off per year (global), eleven days of paid holidays per year (US and Canada), and unlimited sick days (global).

The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future.
United States:
Zone 1: $ 138,000-$173,000 /year (USD)
Zone 2: $ 124,000-$156,000 /year (USD)
Zone 3: $ 117,000-$147,000 /year (USD)
Zone 4: $ 110,000-$138,000 /year (USD)
We encourage you to apply
At Grammarly, we value our differences, and we encourage all-especially those whose identities are traditionally underrepresented in tech organizations-to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer, a participant in the US Federal E-Verify program (US), and abides by the Employment Equity Act (Canada).
Grammarly currently supports the long-term work of team members in the following US states: Arizona, California, Colorado, Florida, Georgia, Illinois, Maine, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania (Kennett Township, New London Township, Pittsburgh City, Shaler Township), South Carolina, Texas, Utah, Virginia, and Washington, as well as the District of Columbia
Grammarly currently supports the long-term work of team members in the following Canadian provinces: British Columbia, Ontario
Please note that EEOC is optional and specific to US-based candidates
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Please note that Grammarly's COVID-19 vaccination policy requires that all team members in North America be vaccinated against COVID-19 to meet in person for Grammarly business or to work from a North America hub location. It is expected that this will be a requirement for this role. Qualified candidates in North America who cannot be vaccinated for medical reasons or because of a sincerely held religious belief may request a reasonable accommodation to this policy. For Europe, this policy requires team members to be vaccinated or produce a daily negative COVID-19 test administered on-site to work from the hub or attend in-person meetings.
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