Content Marketing Associate

Recharge · USA

Company

Recharge

Location

USA

Type

Full Time

Job Description

Overview

The Content Marketing Associate plays a critical role in driving the creation and execution of merchant-facing content to educate engage and enable Recharge brands. As the owner of Recharge’s content you will be responsible for developing high-impact data-driven content such as case studies blogs decks playbooks webinars and other merchant-dedicated resources.

You will collaborate cross-functionally with team members on Customer Marketing Product Marketing and Customer Success to create content that supports marketing campaigns lifecycle communications and customer enablement.

The ideal candidate is a creative storyteller who excels at creating informative content that resonates with merchants while aligning with Recharge’s overall business goals. If you’re passionate about content creation have experience with a variety of formats and have a knack for written communication—this role is perfect for you.

What you’ll do

Content creation:

  • Own the development of content including blogs case studies playbooks webinars etc.

  • Ensure content is data-driven and aligns with merchant needs providing valuable insights and tools that drive business outcomes.

  • Propose co-marketing opportunities with brands to increase brand visibility and create value for both Recharge and the partner brand.

Cross-functional partnerships:

  • Collaborate with Customer Marketing Product Marketing and other stakeholders to create and deliver content that aligns with timely marketing initiatives including product launches.

  • Partner with internal teams to identify content gaps and opportunities for improving the merchant experience.

Event support:

  • Create and adapt content for merchant-facing events.

  • Assist with speaker selection preparation and content for Recharge’s annual user conference.

Content distribution and optimization:

  • Develop a process to ensure content is effectively distributed across multiple internal teams/channels for maximum reach.

What you’ll bring

  • 3+ years of experience in content marketing preferably in the ecommerce SaaS or B2B space.

  • Proven ability to own end-to-end content creation from ideation to distribution across various formats including blogs reports case studies and webinars.

  • Strong writing editing and storytelling skills with a commitment to producing high-quality impactful content.

  • Familiarity with SEO best practices and content optimization strategies to drive organic web traffic.

  • Ability to leverage data and analytics to inform content strategy and drive continuous improvement.

  • Excellent project management skills with the ability to manage multiple content initiatives and meet deadlines in a fast-paced environment.

  • Passion for ecommerce subscriptions and empowering brands to succeed through valuable content.

Apply Now

Date Posted

11/09/2024

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