Content Marketing Lead

Headway · Remote

Company

Headway

Location

Remote

Type

Full Time

Job Description

Headway is building a new mental healthcare system that everyone can access. 

1 in 4 people in the US have a treatable mental health condition, but the vast majority do not get the care they need. The primary reason is cost: the majority of therapists do not accept insurance, meaning paying for therapy is prohibitively expensive for prospective patients. That’s why Headway is building the first software-enabled network of therapists who accept health insurance, making it easy for therapists to grow their practices, and possible for patients to find quality care they can afford. 

We launched in April of 2019 and are now powering 200,000+ appointments per month. To scale our vision, we’ve raised over $100 million in funding from a16z, Thrive, Accel, and Google Ventures.

Join us, and make an impact.

About The Role

As Headway’s first Content Marketing Lead, you’ll play an integral role in evolving Headway’s marketing strategy. Reporting directly into our Provider Marketing team, you’ll set the vision for content marketing at Headway and start creating high quality marketing content that helps us acquire and convert tens of thousands of therapists as we build a new mental healthcare system. 

You will…

  • Build a 0 to 1 content marketing strategy that grows our therapist network
  • Create and execute on a content roadmap that drives measurable business outcomes
  • Own the execution of content in many forms – blog posts, webpages, videos, emails, and more
  • Establish Headway as a trusted thought leader with mental health professionals 
  • Interact directly with our customers to source ideas 
  • Recruit and manage freelance writers

You’d be a great fit if…

  • You’re an excellent and detail-obsessed writer and communicator
  • You’ve managed a content marketing team and/or built a content marketing function from scratch
  • You’ve created health care or mental health care content; bonus points if you’ve written for an SMB audience
  • You seek an environment that fosters individual growth through open-feedback and a high-autonomy
  • You’re deeply empathetic and curious
  • You thrive in the unknown, and seek out opportunities to dive into unfamiliar challenges, roll up your sleeves, learn new skills, and drive towards solutions
  • You are motivated by the opportunity to make an impact on one of our generation’s defining problems, accessible mental healthcare

We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem - across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience.

Headway employees work remotely across the US, with the option to work from our NYC HQ. 

Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected].

Apply Now

Date Posted

11/02/2022

Views

0

Back to Job Listings Add To Job List Company Profile View Company Reviews
Positive
Subjectivity Score: 0.8

Similar Jobs

Senior Design Manager (Infrastructure) - Canonical

Views in the last 30 days - 0

Canonical a leading opensource provider seeks a Senior Design Manager to drive innovation in cloud and AI technologies The role offers remote work glo...

View Details

Senior Product Designer - Org & Security - Typeform

Views in the last 30 days - 0

This job description outlines a role in developing an intelligent contact management system with AI capabilities The position involves designing user ...

View Details

Executive Director Patient Advocacy - Kyverna Therapeutics

Views in the last 30 days - 0

Kyverna Therapeutics is seeking an Executive Director for Patient Advocacy to lead initiatives in autoimmune disease treatment The role involves build...

View Details

Medical Affairs Writer Contract - Kyverna Therapeutics

Views in the last 30 days - 0

Kyverna Therapeutics seeks a Medical Affairs Writer to develop scientific publications and communications for cell therapy innovations The role requir...

View Details

Product Manager Wallet SDKs - Startale

Views in the last 30 days - 0

The text describes a job alert system where applicants must mention UNSELFISH and use a specific tag to demonstrate they read the post It explains the...

View Details

Recovery Analyst Underpayments - Trend Health Partners

Views in the last 30 days - 0

TREND Health Partners seeks an Underpayment Recovery Analyst to optimize client reimbursement through collaboration and detailed claim analysis The ro...

View Details