Content Marketing Manager

Outset invented a better way to do research: AI-powered user interviews.

Global brands like Hubspot Microsoft Uber and Nestle use Outset to achieve deeper qualitative insights about their users at unprecedented speed and scale.

The research industry is massive (>$140B and growing) and ripe for disruption. Incumbents are outdated slow and burdened by high-cost services. That's our opportunity.

Outset is backed by top Silicon Valley investors and raised a $30M Series B in December 2025—less than six months after our Series A—led by Radical Ventures with participation from M12 (Microsoft’s venture arm) 8VC Y Combinator and Adverb Ventures.

The raise follows a breakout year with our business growing 8x as enterprise customers across industries adopt our category AI‑moderated research as the new standard for understanding people.

We’re a tight-knit team based in San Francisco’s Financial District serving some of the world’s largest enterprises

We’re building a modern go-to-market engine and looking for a Content Marketer who can turn complex product value into clear compelling stories that drive pipeline. Content is a core growth lever for us not a side project. You’ll be the primary owner of our content engine at an inflection point in company growth.

Responsibilities

• Own the content strategy across the full funnel (awareness consideration decision) to support sales-led revenue goals.

• Plan and manage an editorial calendar aligned to product launches campaigns sales priorities and existing content optimization.

• Create content across multiple formats - from short-form video to tools & templates and interactive demos to webinars - move beyond traditional blog posts to tell our story and reach our audience

• Manage existing content agency and plan how to scale content further using people or tools for video and content production campaigns and design etc.

• Analyze the impact of content and prioritize the roadmap based on content that builds our brand drives traffic and converts.

• Collaborate with our growth team to ensure content helps us hit pipeline goals through personalized and signal-based campaigns social campaigns and ecosystem partner campaigns

• Manage and prioritize content requests interview and/or ghostwrite with subject matter experts and serve as the primary editor across teams

Qualifications

• 4–6 years of content marketing experience in B2B ideally at a SaaS company selling to enterprises.

• Portfolio that shows you can explain technical products clearly tell a story and write for different stages of the buyer journey.​

• Experience hiring and managing contractors and agencies to help with content production

• Strong grasp of SEO fundamentals (keyword research search intent on-page optimization internal linking) and how they map to content strategy.

• Comfortable owning metrics: you know how to use tools like Google Analytics Search Console HubSpot/Marketo or similar to measure impact.

• Highly organized able to manage multiple projects and deadlines in a fast-paced startup environment.

• Experience with webinar programs light design skills (Figma/Canva)

Benefits

• Daily collaboration with founders shaping the core product vision.

• Exposure to and collaboration with design and research leaders at top global brands.

• Competitive cash and equity compensation. Actual compensation packages are based on various factors unique to each candidate including skill set depth of experience and certifications.

Outset is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees free from discrimination based on race religion color national origin gender sexual orientation age marital status veteran status disability or any other protected class.

What We Do

Outset invented a better way to do research: AI-powered user interviews. We created this new category of research technology and now it's growing wildly. Global brands like Hubspot Microsoft Uber and Nestle use Outset to achieve deeper qualitative insights about their users at unprecedented speed and scale. The research industry is massive (>$140B and growing) and ripe for disruption. Incumbents are outdated slow and burdened by high-cost services. That's our opportunity.

Why Work With Us

Outset is backed by top Silicon Valley investors and raised a $30M Series B in December 2025—less than six months after our Series A with our business growing 8x as enterprise customers across industries adopt our category AI‑moderated research as the new standard for understanding people. We’re a tight-knit team of 30.

Gallery