Content Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Content Marketing Manager in Mexico .

This role sits at the core of shaping how complex financial and digital products are communicated to a sophisticated global audience. You will be responsible for developing and executing content strategies that drive awareness, engagement, and conversion across multiple channels. Working in a fast-paced, data-driven environment, you will translate market insights, product updates, and industry trends into clear, compelling, and high-quality editorial content. The position requires a strong blend of strategic thinking and hands-on writing, with direct influence on brand storytelling and audience education. You will collaborate closely with cross-functional teams, ensuring content aligns with broader marketing, product, and growth objectives. This is a highly impactful role where your work will directly contribute to audience trust, product adoption, and brand authority.

• Own and execute content marketing initiatives that drive traffic, engagement, leads, and customer retention
• Develop and implement a content strategy and editorial calendar aligned with business and marketing objectives
• Create high-quality editorial content including blogs, educational articles, newsletters, product updates, and research summaries
• Collaborate with product, marketing, and design teams to ensure cohesive messaging across all channels
• Manage content distribution across digital platforms, including social media, email campaigns, and content hubs
• Oversee SEO optimization, content structure, and categorization to maximize reach and discoverability
• Edit and contribute to flagship research and thought leadership publications
• Analyze content performance and optimize based on engagement, traffic, and conversion metrics
• Coordinate external contributors such as writers, designers, and agencies when required

Requirements:

• Bachelor’s degree or equivalent professional experience in marketing, communications, journalism, or related field
• Proven experience in content marketing, editorial writing, or digital content creation for web and social platforms
• Strong editorial mindset with the ability to simplify complex topics for targeted audiences
• Excellent writing, editing, and storytelling skills with strong attention to detail
• Experience managing content calendars, workflows, and cross-functional stakeholders
• Familiarity with SEO principles, content performance tracking, and analytics tools
• Experience with CMS platforms (e.g., WordPress) and tools like Google Analytics
• Understanding of social media platforms and content distribution strategies
• Strong project management skills with the ability to handle multiple priorities in a fast-paced environment

Benefits:

• Fully remote and flexible work environment
• Competitive compensation package
• Career development and long-term growth opportunities
• Mentorship from experienced professionals in the industry
• Collaborative and supportive international team culture
• Exposure to cutting-edge digital finance and crypto markets
• Learning opportunities through workshops and knowledge sharing
• Team-building and social activities (remote and in-person)