Content Marketing Specialist

Job Description

Are you a marketing professional who is passionate about the creation of marketing strategy and marketing content and looking for an opportunity to grow your career? If so, we have an exciting opportunity for you!

As a Content Marketing Specialist, you'll serve as a key member of our global Marketing Communications team, creating marketing content and brand messaging along with the development of multi-channel content strategies and campaigns! We're a team that supports one another, learns from one another, and grows together!

This opportunity is based in Appleton Group's Global HQ in Rosemont, IL with the flexibility to work remotely up to three days a week.

AS A Content Marketing Specialist, YOU WILL:

• Build, write, edit, and design clear and compelling marketing content for various communication channels including print, digital, video, web, and social media
• Work with cross functional teams to develop content strategies and messaging for new product development, marketing campaigns and programs
• Develop templates and layout graphics, illustrations, imagery, and video for multi-channel campaigns and brand communications
• Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels, including online, email, mobile, video, and print
• Coordinate activities and projects with outside vendors including advertising agency, printers, photographers, literature fulfillment, direct mail, etc.
• Build and update web content using appropriate keywords to take advantage of SEO benefits

Who you are:

• You capitalize on trends to shape future opportunities.
• You stay on top of new communications technologies.
• You are creative and select items you're working with wisely.
• You establish clear goals with anticipated outcomes and results

Required education, experience, and skills:

• Bachelor of Marketing, Advertising, Journalism, Communications, or related field
• Detail oriented with the ability to lead critical projects and deadlines
• Understanding of aesthetics and design to convey effective messaging
• Proficient in Adobe Creative Suite programs (Photoshop, InDesign, Illustrator, etc.)

Preferred education, experience, and skills:

• 1-3 years of marketing communications or design experience
• Experience with developing and crafting high quality marketing collateral and other branded content

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About Us

WHY EMERSON

Our Commitment to Our People

At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.

We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.

Work Authorization

Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.

Equal Opportunity Employer

Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

Accessibility Assistance or Accommodation

If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: [email protected].

ABOUT EMERSON

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.

With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!

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