Content Marketing Specialist

Equifax Inc. · Boise, ID

Company

Equifax Inc.

Location

Boise, ID

Type

Full Time

Job Description

Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you.

Do you like turning complex subjects into easy-to-understand stories? Writing content that is helpful and insightful? Teaching people? Come work with us! Use your skills to write content that informs and converts our target audience.

This role reports to the Content Marketing Manager and will be a hybrid workplace model offering the flexibility to work remotely as well as in our beautiful office building in Boise, ID.

It's an exciting time to join the marketing team! Our company is growing and changing every day, giving us tons of opportunities to create new content.

The content we create helps support the overall goals of the marketing team.

  • Increase brand awareness
  • Educate our target audience
  • Establish trust
  • Build loyalty
  • Generate qualified leads
  • Simplify complexities

And we need your help to make all that happen.

What You'll Do:

  • Write articles for our blog. We publish content related to payment processing, fraud, chargebacks, and other ecommerce risk management topics.
  • Write guest posts. Share insights with reputable industry publications and news outlets.
  • Write content for other areas of the website. This might include landing pages, solutions pages, feature pages, etc.
  • Write content that can be used to capture leads. Some examples include ebooks, guides, checklists, data reports, etc.
  • Write content for presentations. Help create decks for webinars, trade shows, sales demos, etc.

Come prepared to write! We'll switch up the topics and projects to keep things interesting, but content is definitely the name of our game.

What Experience You Need :

  • 2+ years' experience writing content for inbound marketing is required
  • A basic understanding of SEO
  • 2+ years' experience working in the B2B space is required
  • Experience in the fintech industry or a SaaS company

What Could Set You Apart:

  • Experience in the fintech industry, SaaS, or payment processing industry is a big plus
  • Experience with WordPress and/or Drupal content marketing platforms
  • A familiarity with trending marketing strategies such as "They Ask, You Answer", "Start with Why", and category design

We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks.

Are you ready to power your possible? Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference!

Equifax is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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Primary Location:

USA-ID-Boise

USA-UT-American-Fork

Function:

Function - Marketing

Schedule:

Full time

Date Posted

01/17/2023

Views

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