Content/Copy Writer

what. AG is one of the leading digital consultancies with a headquarter in Zurich, Switzerland. With our global team, we build digital products, create outstanding websites, and help our clients to grow. Our clients range from leading startups to global enterprises.

We are looking for a copy writer and (written) content creator to join our digital growth agency with headquarters in Zurich. As part of a team you will be focused on crafting compelling copy for our customers, mostly innovative companies & startups. Your task will not only be to create content, but also to think creatively to identify new opportunities to create and distribute content.

You will get to know our clients and all aspects of our business quickly, so ideally you should be quick to learn, digitally savvy, a great communicator and not afraid of getting your hands dirty.

If you love creating amazing content that leaves clients impressed, this is the perfect role for you!

• Researching industry-related topics
• Writing, reviewing, editing and updating content for client websites, blogs, marketing marketrials and similar platforms
• Interview industry professionals to gain valuable insights for content
• Edit and proofread content before publication
• Ensure all content is SEO ready
• Identify client needs and recommend new topics
• Measure performance and impact of content

• Proven experience working as a content creator, copywriter or similar role
• Excellent writing and editing skills in German - other languages a plus
• Ability to fact-check long form content pieces
• Knowledge of SEO best practices
• Excellent research, organisational and time management skills
• Ability to work efficiently without compromising quality or accuracy.

How is it to work with us:

At what. we believe that work should be fun and something you want to do and not something you have to do. We help that along with the following:

• Excellent office location in Seefeld in Zürich, if you work in Switzerland.
• You take control of your availability - Need to take care of something in the morning and want to catch up later? No problem. We are results-oriented, we don’t micromanage.
• Flat hierarchy - Get decisions fast when you need them.
• You have a large amount of responsibility in your department. Do you want to change something? See possibilities to improve how we do things or what we do? The only thing needed is to speak up and we will discuss.
• Multicultural and multidisciplinary team with a focus on improving and learning. We want you to learn and grow which is why you will have access to individual training and guidance.
• If you work remotely, opportunity to visit the team in Switzerland - we cover the costs
• Fair compensation, with the possibility to join our profit participation scheme
• Opportunities to visit clients on-site in Switzerland
• Weekly remote pilates classes for all

Please send your CV with a cover note and a 1-3 minutes intro video (we find Loom or YouTube work best). Please add the link to your intro video in your cover note. Explain what attracted you to the role and why we should hire you.

Information for recruitment agencies: for this position, we only accept direct applications from candidates and will not consider applications from agencies

what. was founded out of our passion for building digital businesses and making them commercially successful.