CONTRACT Senior Creative & Brand Manager

Gogo is the leading provider of inflight connectivity to the business aviation market. The company is looking for a CONTRACT Senior Creative and Brand Manager who will be a key member of Gogo's integrated marketing team. This person will play a critical role in ensuring Gogo's brand remains recognized as the leader in North America, while expanding the brand to an international audience. Ultimately, you'll help us maintain and grow our company's reputation and drive innovation in the business aviation space.
Ready to work with a dynamic group of marketers and creatives? Do you want to further Gogo's brand and creative reach outside of the US?
COME ON BOARD THE GOGO BUSINESS AVIATION MARKETING & DIGITAL STRATEGY TEAM!
How will you make a difference?

• Creative, possessing a strategic mind, with experience implementing targeted brand campaigns
• Direct the creation of brand and advertising campaigns to strengthen brand identity in North America and internationally
• Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology
• Shape and communicate our corporate vision and mission
• Own the company's brand voice and standards and ensure they are being adhered to across all departments
• Provide design and consultation to various internal groups to ensure brand consistency
• Analyze brand positioning and perception across OEM, dealer, and customer insights
• Drive creative direction in collaboration with marketing teams directors and SVP
• Conduct brainstorming sessions, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner
• Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences
• Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, while working with external agencies and resources as required
• Help with developing innovative and custom marketing campaigns and advertising strategies
• Monitor market trends, research consumer markets and competitors' landscape

Qualifications

• Bachelor's Degree or equivalent work experience
• 5-7 years of relevant marketing experience including three years or more leading creative direction in an agency or a corporate setting
• 2+ years managing external marketing agencies, videographers, and photographers
• Proficiency in collaborating with a cross functional team of diverse, talented creatives and marketers, as well as managing advertising agencies and freelance creative resources
• Occasional travel is required
• This is a 4-6 month contract role to start, with the opportunity to become a full-time, permanent job at the end of the contract

Required Skills, Talents & Experience

• Proven ability to develop brand and marketing strategies - from developing the vision and messaging platform to overseeing production on time and within budget
• Strong creative vision, with an eye on business objectives
• Experience in creating and/or overseeing integrated content across all marketing channels: digital, print, video, web-design etc.
• Understanding of how measurement and reporting of performance of marketing initiatives is conducted, along with assessment of ROI and KPIs
• Skilled in identifying target audiences and devising effective campaigns
• Deep understanding of trends and creative marketing best practices
• Ability to handle confidential and sensitive materials with professional discretion

Preferred Skills, Talents & Experience

• High level of project management, with a focus on creative direction
• International brand and marketing experience a strong plus
• Attention to detail and accuracy
• Demonstrated innovative creative thinker
• Ability to balance multiple simultaneous projects and priorities with minimal supervision
• Excellent understanding of the full marketing mix
• Strong written and verbal communication skills
• Experience marketing to C-level executives and familiarity with the aviation industry are pluses, but not required
• Experience as a copywriter, graphic designer, or production artist

Equal Pay Disclosure(s)
Colorado Equal Pay Statement: Disclosure required by sb19-085 (8-5-20) of the minimum salary compensation for this role to be located in the state of Colorado.
Contract Pay Rate:
53.85 - 67.31 USD Hourly
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Gogo is an Equal Opportunity Employer and Affirmative Action Employer and works in compliance with both federal and state laws. We are committed to the concept of Equal Employment opportunity.
Qualified candidates will be considered for employment regardless of race, color, religion, age, sex, national origin, marital status, medical condition, or disability.
The EEO is the law and is available here. Gogo participates in E-Verify (English and Spanish). Right to Work Statement (English and Spanish).