Copywriter

We are seeking a highly skilled Senior Copywriter to join our Creative Team and help shape our brand's voice and messaging across the business. As a Senior Copywriter at PrizePicks, you will play a pivotal role in crafting compelling and engaging content across a diverse range of marketing channels. We are looking for a wordsmith who is not only proficient in general copywriting but also possesses a deep understanding of performance and brand marketing strategies. Your primary responsibilities will encompass creating impactful copy for organic social media, paid media campaigns, brand campaigns, content creation, and more.

*This is a hybrid role based in our Atlanta HQ office.

• Copywriting Excellence: Craft persuasive, concise, and on-brand copy for a variety of marketing materials, including but not limited to: social media, content, advertising, email, website, and more.
• Creative Strategy: Collaborate closely with the Creative and Content teams to develop innovative and effective content strategies and breakthrough marketing concepts that drive brand awareness, engagement, and conversion.
• Performance Marketing: Leverage your expertise in performance marketing to create copy that not only resonates with the audience but also drives measurable results and ROI.
• Brand Development: Contribute to the development and maintenance of PrizePicks' brand voice, ensuring consistency and alignment with our brand identity.
• Content Creation: Generate creative and informative content that educates, entertains, and informs our audience, from blog posts and articles to scripts (paid and organic), original content, infographics, and more. 
• Collaboration: Work closely with designers, marketers, and other cross-functional teams to ensure a cohesive and integrated approach to marketing campaigns.
• Market Research: Stay up-to-date with industry trends and competitor activities to identify opportunities for differentiation and innovation in our copywriting and marketing efforts.

• Bachelor's degree in Marketing, Communications, Journalism, or related field (or equivalent experience).
  
• Proven experience as a copywriter, ideally within the sports or gaming industry.
  
• Proficiency in performance and brand marketing strategies.
  
• Exceptional writing and editing skills with meticulous attention to detail.
  
• Strong creative thinking and problem-solving abilities.
  
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
  
• Proficiency with marketing tools and platforms.
  
• A passion for sports and gaming is a plus.

In addition to your great compensation package, company subsidized medical/dental/vision coverage plans and matching 401(k), we’ll shower you with perks including:

• Break room with ping pong, endless snacks and in-office lunch once a week
• Unlimited PTO to encourage a healthy work/life balance (2 week min required!)
• Modern work schedule focused on getting the job done, not hours clocked
• Workplace flexibility
• Company and team outings, we encourage a tight-knit workplace
• Generous Maternity AND Paternity leave (16 weeks!)
• Annual bonus & stock options
• Wellness program
• Company equipment provided (Windows & Mac options)
• Annual performance reviews with opportunity for growth and career development