Copywriter

Reflex Media is where incredible ideas come to life. We ideate, develop, and market digital brands all under one roof, focusing on highly engaging customer experiences. We are a major player in the luxury dating scene and we continuously work to raise the bar!

We believe that a business's potential is defined by the people within it. Our mission is to support each individual's development, with a focus on both soft and hard skills. Cross-promoting and cross-training from within always take priority; each team member's personal growth is our mission.

At Reflex Media, we encourage our team members to take ownership of their work. They are the experts in what they do, and our goal is to make room for everyone's zone of genius. Reflex Media does this while also maintaining an environment of extreme groundedness. We never stop growing, and we respect and honor our processes by always keeping an open mind to what we can learn from each other.

We offer a full range of benefits and perks, including:

• Matching 401k - We are committed to your success. That's why we match 50% of employee contributions up to 6%.
• Health Benefits - Our mission is to provide employees with the best possible benefits. We offer nationwide health coverage with 99% of the base plan premium paid by the company and 65% paid for qualified dependents. We also offer an FSA and an Employee Assistance Program for all employees.
• Flex PTO - We know that life is about more than spending time in the office. Our Flex PTO policy empowers employees to take a day off without worrying about how many hours they've accrued.
• Company Events - Company events provide a fun way to interact with coworkers and maintain morale. We offer team-building exercises, retreats, and other fun outings!
• Discounted Gym Membership - We know how important it is to keep up with your health, so we offer our employees discounted gym memberships.

JOB RESPONSIBILITIES

We are seeking a Digital Marketing Copywriter who is well-versed in crafting engaging and effective copy to drive conversions for channels throughout the marketing funnel. You must have a nuanced knowledge of writing for these various channels and collaborating with channel managers, including but not limited to:

• Email Marketing
  • Promotional and marketing emails
  • Onboarding and informational emails
  • Customer Service Engagement
  • Abandon and Retention emails
• SEO Content
  • Work with the SEO Manager to optimize content for Organic search
    • Top-level pages
    • Blog articles
    • And other organic content marketing sources
• Acquisition Landing Pages
  • Work with the Media Buyer and Affiliate Manager to develop compelling Landing Page content designed to convert users to Join a given subscription product.
• Ad Copy Support
  • Paid Social Media Buys
    • Snapchat
    • Twitter (X)
    • Reddit
    • TikTok
    • Meta
• Programmatic Display
  • Banner & Video Display
• Paid Search Ads - Google/Bing
• Promotional Site Modals
  • Prompted modals serving user promotional copy
    • Image-driven site Pop Ups - also promotional
    • Nag Bars (text-driven prompts with a CTA)
• Social Media - Organic
  • Support the Social Media Manager to develop compelling post content designed to engage existing followers, and bring in new followers to be primed for acquisition.
• Copy for Video
  • Provide copy support to the Video Production team as it comes to developing scripts or providing copy snippets.

Applicants should possess substantial and demonstrated expertise in SEO and Email Marketing best practices.

Brand book and recent copy examples will be provided.

WHO YOU ARE

• Informed: You're current on luxury brands, the online dating scene, fashion, music, culture, current events, and social media trends.
• Creative: You are passionate about creating new and interesting ways to tell stories and are excited to shape the way consumers view the world of elite dating.
• Innovative: You break the mold. You believe rules are made to be broken and enjoy thinking outside the box to deliver new, exciting, and creative ways to tell stories effectively.
• Adaptable: You understand that priorities are constantly changing in business. You pivot easily, looking forward to new challenges. You listen well, follow instructions, ask questions, speak up, and can pivot in a world of changing priorities.
• Effective: Pressure makes a diamond. Being an industry leader means that we set trends we don't follow them. You're not afraid to take risks and try new things.
• Ego-Free: You understand that there is no "I" in team. You collaborate well with others, give credit when due, and fully support your coworkers in a positive and loving way.

JOB REQUIREMENTS

• Bachelor's Degree in English, Communications, Journalism, or a related discipline.
• 3+ years creating content in a marketing and/or advertising setting - BONUS if you have prior journalism experience or PR experience.
• Ability to work well in both a team or independent environment.
• Must have effective interpersonal skills.
• Understanding of marketing on social platforms, video, email, etc.
• In-depth understanding of the creative process from conception to execution.
• Excellent written and verbal communication.
• Comfortable with creating content for brands of all niches.
• Ability to think outside of the box to create innovative copy to drive brand awareness.
• Excellent and demonstrated expertise in writing, copy editing, proofreading, and fact-checking.
• Must have a portfolio of writing samples that demonstrates knowledge of stated requirements.
• Candidates with copywriting experience for lifestyle and/or luxury brands are encouraged to apply.

Reflex Media is an equal opportunity employer committed to diversity and inclusion in the workplace. We strictly prohibit discrimination of any kind. Candidates are encouraged to apply for qualified positions regardless of race, color, sex, religion, sexual orientation, national origin, disability, genetic information, or any other protected characteristics outlined by federal, state, or local laws. Reflex Media's hiring decisions are based solely on qualifications, merit, and the needs of the company.