Copywriter & Content Manager

About Finless

At Finless Foods, our mission is simple – we want to create a future for seafood where the ocean thrives. We work toward this every day by creating delicious alternative seafood products that help you satisfy your cravings without bait or hook. We are using ground-breaking plant and cell culture technology to revolutionize the way the world sources delicious and sustainable food. Good for us. Good for the ocean.

Our Culture

At Finless Foods, we are passionate about supporting our employees’ growth both personally and professionally. We want you to be proud of having ‘Finless Foods’ on your resume and we want you to be a key part of making Finless’ amazing culture what it is.

We value: 

• Emotional Intelligence - Being both self and socially aware and effectively managing yourself and your social relationships.
• Trust Through Transparency - Communicating by leading with transparency and honesty, even when it's difficult.
• Proactive Support - Proactively looking for opportunities to offer support to your teammates and then executing on it. 
• Opportunities In Failure - Being honest about failure but also making sure to frame failures as things to learn from and growth opportunities, because these are the building blocks of success.

At Finless we integrate these values on a daily basis, and they’re also a core part of our annual individual and team evaluations. We’re looking for individuals who will take these to heart as much as we do.

Position Description 

Do you love the ocean? Are you passionate about sustainability? Do you love writing fun personality-driven content? If you answered yes to all of these questions, then we want you! 

Finless Foods is looking for an energized and motivated copywriter & content manager who will work within our Communications department to help maintain control of internal and external communications tactics and is responsible for ensuring these tactics are branded, consistently implemented and executed. The ideal candidate has a collaborative approach, with no job deemed “too small.” With a passion for growth and development, a keen eye for details, critical-thinking and quick problem-solving skills, the copywriter and content manager will have the ability to respond to marketing requests while keeping the brand voice and communication goals in mind. You work quickly and adeptly, bringing a level head, positive attitude, and a sense of humor.
Key Responsibilities

• This position is responsible for writing and editing marketing content of exceptional quality that will help drive brand awareness, lead generation, sales and resale of our value proposition.
• This position plans, develops, and manages communications content that is aligned with company strategic priorities.
• Along with considerable daily writing and editing, there is particular emphasis on project and team coordination to ensure content is properly leveraged across platforms (web, mobile, media, social, etc.), and on data and research to measure and report on the effectiveness and reach of content whenever possible.
• Development of internal and external-facing communications including writing for multiple marketing vehicle types including but not limited to point of sale, talking points, video, email, digital ads, keywords, social, blog, communications, and thought leadership.
• Leading writing projects and tasks with minimal guidance.
• Creating editorial guidelines for the voice and tone of content and ensuring consistency across mediums.
• Performing research on current ocean and sustainable/alternative seafood industry to create and recommend timely, topical, and relevant content.
• Auditing content regularly to determine what should be kept, edited, overhauled, or retired based on corporate strategy, analytics, performance, and age of the content.
• Build out and management of our brand voice guidelines, personas, value-proposition, and other core content pieces that drive all messaging for the brands.
• Develop a framework, best practices, and editorial calendar to organize our internal and external content for all audiences with guidance from the Director of Communications.

Experience, Skills, and Attributes

• BA/BS in English, Journalism, Marketing/Multimedia or related field
• 5+ years of experience in a copywriting and multi-media role
• A passion for content, with exceptional copywriting, precision editing and storytelling skills, and sound knowledge of AP style
• Creative wordsmith–limitations due to our regulated industry require ability to be flexible and creative with our copy to represent the nuance of our innovative and cutting edge industry, respecting compliance with regulations 
• Ability to quickly understand goals and priorities, and to develop a clear strategy for inspiring and engaging our audiences
• Ability to see the big picture and build a storyline across mediums while also paying attention to detail
• Experience working collaboratively and supportively up, down and across with marketing and communications team, policy, impact, legal and all levels of personnel and ability to establish strategic partnerships and collaboratively work on content throughout the company
• Strong proficiency with Microsoft, Google Docs, Slack and Asana 
• Start-up food and/or sustainability and experience launching brand/product is a plus
• Positive attitude

Position Details

• Annual Salary Range: $100,000 - $125,000, depending on experience
• Flexible Time Off
• Flexible Schedule
• 401k with matching contribution up to 4%
• Medical, dental, & vision 
• Access to well-being tools and development opportunities
• Legal authorization to work in the U.S. is required. 
• We are not able to sponsor individuals for employment visas for this job.
• In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.
• Be part of the change for a better world

Work Environment/Physical Demands

This position involves working primarily in an office. As such this position requires the ability to stand or sit at a desk or the bench, the use of computers and standard office equipment, and the capability of lifting 15-20 pounds. The position requires analytical skills, attention to detail, and excellent time management, as well as communication with other team members.