CRM Manager

About Us:

Twitch is the world's biggest live streaming service with global communities built around gaming entertainment music sports cooking and more. It is where thousands of communities come together for whatever every day.

We're about community inside and out. You'll find coworkers who are eager to team up collaborate and smash (or elegantly solve) problems together. We're on a quest to empower live communities so if this sounds good to you see what we're up to on LinkedIn and Twitter and discover the projects we're solving on our Blog . Be sure to explore our Interviewing Guide and Instagram channel to learn how to ace our interview process.

About the Role:

As CRM Manager you will be instrumental in the tactical execution of multi-channel CRM programs for millions of Twitch users around the world. Comfortable with HTML and data-driven you will work cross-functionally to manage best-in-class campaigns and programs that bolster our relationships with the global Twitch community. The CRM Manager will report into the Senior Lifecycle Manager.This position can be located in San Francisco CA or remotely across the US.

You Will:

• Own the global CRM editorial calendar

• Conceive build and deploy tactical one-off messages (email mobile on-platform) and campaigns

• A/B test and optimize messaging content and tone to ensure improvement of O&O metrics

• Report post-campaign results to key stakeholders; share insights and learnings

• Recommend targeted audiences

You Have:

• 4+ years experience in CRM

• Proven track record of successfully managing and optimizing campaigns — using email push and on-platform notifications — that drive drive user engagement and retention

• Comfortable working with HTML and CSS; can easily customize templates

• International marketing experience

• Comprehensive knowledge of enterprise CRM/ESP tools

• Comfortable handling and processing large data sets

• Ability to work cross functionally

Bonus Points

• You are a Twitch user

• Familiarity with the Twitch community and gaming space

• Knowledge and experience in setting up testing frameworks

Location(s): San Francisco CA or Remote- United States

Contract Length: 11 months (per length of service policy)

We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race religion color national origin gender gender identity sexual orientation age marital status veteran status or disability status or other legally protected status.

Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the Los Angeles Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Twitch values your privacy. Please consult our Candidate Privacy Notice for information about how we collect use and disclose personal information of our candidates.

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