CRM Product Director

CRM Product Director

The Commercial Channels Product team is one of the most dynamic teams in GSK. It is focused on strengthening GSK's engagement with Health Care Professionals (HCPs) and Patients. Together, we design and engineer global technology products to enable effective and optimal communication on the science of our therapies in simple, powerful, and trusted ways.

To help us achieve our ambitious goals we are looking for a Senior Product Manager who will be responsible for one of our most crucial and high value products - you will have a direct impact on helping our products get to the people who need them.

Our CRM Commercial product enables GSK's incredible Sales teams to connect with and to build lasting and effective relationships with HCPs. CRM Commercial is a business-critical tool that sits on the very front line for GSK.

This role will allow you to lead all key Product Management activities within the product delivery lifecycle and provides an excellent opportunity for you to progress in your career.

Some of your responsibilities will include:

• Owning the CRM Commercial product roadmap, shaping a vision and key measures to monitor its success
• Conducting user research to identify the biggest user problems, and then generate / evaluate ideas to address them
• Analysing market and technology trends, distilling core findings and bringing the best opportunities and ideas back into the team
• Effectively communicating the product vision and value each idea or feature has to the Product team
• Setting expectations, resolving conflicts, and prioritising based on customer value. Your goal is to ensure the most valuable work is always shipped by our product teams.
• Measure the impact of all new work shipped and help to close the learning loop
• Communicate the progress, findings made and vision (roadmap) for the product to all interested parties including senior leaders
• Constantly review product performance including measurement of customer satisfaction across all aspects of the product, this also includes taking ownership of the findings and working to resolve the challenges found
• Maintain high credibility and deliver real value by shipping products that make our users' lives 10x easier

In addition to this, you will also be asked to help coach and develop more junior Product Managers within the team and to set high expectations for the activities we perform and the work we produce.

Why you?
Basic Qualifications:

We're looking for strong experience as well as a detailed understanding of fundamental Product Management approaches, including:

• Customer Research techniques - continuous discovery techniques, primary and secondary research methods
• Setting a Product vision, using frameworks such as Product North Star and OKRs

Preferred:

• Prioritising the ideas and opportunities to be built based on customer value
• Conducting planning sessions, resolving conflicts, and setting expectations
• Effectively communicating the vision and future direction of the product to the wider audience
• Ability to perform your role and manage leaders across a matrixed organisation

Interested in Joining the Team?

Please apply via our online portal providing your CV and Cover Letter.
(Please take a personal copy of the Job Description, as this will not be available online post closure of the advert)

Closing Date: 5th February 2022

*LI-GSK

Why GSK?

At GSK, we have already delivered unprecedented change over the past four years, improving R&D, becoming a leader in Consumer Healthcare, strengthening our leadership, and transforming our commercial execution. Now, we're making the most significant changes we've made to our business in over 20 years. We're on track to separate and create two new companies in 2022: New GSK with a leading portfolio of vaccines and specialty medicines as well as R&D based on immune system and genetics science; and a new world-leading consumer healthcare company of loved and trusted brands.

With new ambition comes new purpose. For New GSK, this is to unite science, talent, and technology to get ahead of disease together - all with the clear ambition of delivering human health impact; stronger and more sustainable shareholder returns; and as a new GSK where outstanding people thrive.

Getting ahead means preventing disease as well as treating it. How we do all this is through our people and our culture. A culture that is ambitious for patients - so we deliver what matters better and faster; accountable for impact - with clear ownership of goals and support to succeed; and where we do the right thing. So, if you're ready to improve the lives of billions, join us at this exciting moment in our journey. Join our challenge to get Ahead Together.

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