Job Description
Roles & Responsibilities
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Lead and orchestrate a cross-functional team on strategy, planning, development, and execution of customer marketing campaigns to support expand business
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Monitor and optimize programs using data-driven decisioning and qualitative feedback from existing and previous projects
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Compile regular reports of campaign performance and results and share learnings, insights, and areas of opportunity through monthly readouts
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Experiment with channel mix and tactics including nurture, webinars, paid campaigns, content, etc to generate pipeline and expand Quickbase's customer accounts
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Innovate and experiment with programs within the campaign for continuous improvement
Who You Are:
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5+ years of experience in customer marketing and with channels including email, display, webinars, nurture, ABM, etc.
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Understanding of the buyer's journey and expand strategies
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Ability to analyze data and provide insights, learnings and recommended pivots
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Strong communication and collaboration cross-functionally in a fast-paced environment
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Strong organization and leadership skills with the ability to bring people together and keep the team on track to hit deadlines
Date Posted
12/12/2022
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