Customer Education Content Manager
Job Description
Job Description:
Role Summary
The Customer Education Content Manager, within the Strategy & Consulting team, plays a key role in driving customers' successful Workhuman® Cloud program adoption by creating highly engaging educational content that meets the needs of all our customers, primarily through self-service channels, ultimately setting them up to successfully unleash the value from their Workhuman® Cloud products.
This role is primarily focused on hands-on content development. In close collaboration with the team's communication managers, operational consultants, and designers as well as other departments within Workhuman like Customer and Product Marketing, the Customer Education Content Specialist creates high-quality, engaging content for current and future customers to support the adoption and ongoing success of our Workhuman® Cloud programs.
Key Responsibilities
Role Requirements
This section provides an opportunity to articulate the core skills required of the role holder including any professional skills. The section should clarify the knowledge required and also sector or discipline specific needed to perform the role successfully.
The level of detail & specifics shared here will better support career conversations with people in terms of knowledge they have or what they need to gain/develop to progress.
Consider the job levelling evaluation matrix core elements. The next section should be a more bespoke, deep dive of the elements within the matrix.
The following sections below to be populated.
Knowledge/Experience (Technical or professional information needed to perform role)
Skills/Competencies
(What are the key skills and behaviours the role holder should display to be successful in this role)
The Company:
At Workhuman® our mission is to bring more humanity to the workplace. We recognise and embrace individuals' differences and believe that workforce diversity and inclusion are essential to our long-term growth and success. Even if you don't think you "check every single box" above, please still consider applying. We're looking for a human who is collaborative, and innovative with a growth mindset. We love what we do because we're shaping the future of work through our people and our technology. Our human cloud-based applications are helping some of the world's leading global brands connect culture to shared purpose. The Workhuman Cloud empowers employees to thank, talk and celebrate each other, creating an environment that sparks gratitude and human connection while increasing employee engagement and productivity.
Did you know we have an award-winning culture across EMEA and North America:
Workhuman is an Equal Opportunity Employer and is committed to the principle of equal employment opportunity for all employees. We proudly provide a work environment free of discrimination and harassment. Employment decisions at Workhuman are based on solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social, or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. Workhuman believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
Role Summary
The Customer Education Content Manager, within the Strategy & Consulting team, plays a key role in driving customers' successful Workhuman® Cloud program adoption by creating highly engaging educational content that meets the needs of all our customers, primarily through self-service channels, ultimately setting them up to successfully unleash the value from their Workhuman® Cloud products.
This role is primarily focused on hands-on content development. In close collaboration with the team's communication managers, operational consultants, and designers as well as other departments within Workhuman like Customer and Product Marketing, the Customer Education Content Specialist creates high-quality, engaging content for current and future customers to support the adoption and ongoing success of our Workhuman® Cloud programs.
Key Responsibilities
- Execute on a vision for customer education that drives adoption and successful use of Workhuman® Cloud products by creating engaging content that conveys Workhuman's thought leadership, research findings, best practices, etc., with an emphasis on online delivery
- Conceptualize, write, and develop easily digestible, creative educational videos, audio, blogs, and other similar materials (presentations, guides, eBooks, infographics, etc.) to ensure engaging learning experiences for our customers
- Identify ways to educate various customer personas at each stage of the customer journey and create customized learning paths
- Assist in planning and developing content for virtual, instructor-led training events and educational customer marketing webinars
- Support growing customer resource library of educational materials, ensuring content is organized and searchable and assets reflect the latest Workhuman research, thought leadership, product enhancements, and innovative learning and communication approaches
- Monitor and report on effectiveness of customer educational content, ensuring our offering is continuously improving based on customer outcomes and feedback
- Work with internal teams to uncover common customer questions and reduce the need for direct informational inquiries
- Serve as a subject matter expert in content development and learning principles, sharing ideas and expertise to further progressive, innovative thinking in our work that reflects industry trends
- Support a variety of team initiatives as well as other related duties and project as assigned
- Provide occasional support before or after standard business hours to service our global customers
Role Requirements
This section provides an opportunity to articulate the core skills required of the role holder including any professional skills. The section should clarify the knowledge required and also sector or discipline specific needed to perform the role successfully.
The level of detail & specifics shared here will better support career conversations with people in terms of knowledge they have or what they need to gain/develop to progress.
Consider the job levelling evaluation matrix core elements. The next section should be a more bespoke, deep dive of the elements within the matrix.
The following sections below to be populated.
Knowledge/Experience (Technical or professional information needed to perform role)
- Bachelor's Degree in Communications, English, Journalism, Marketing, or similar discipline
- 5+ years content development experience in a marketing or learning/education role, preferably for customer audiences, along with a portfolio of relevant work
- Superior writing and editing skills with proven versatility in developing copy for various mediums, and a clear understanding of how to translate complex data and concepts into compelling yet practical terms
- Expert knowledge of Microsoft Office Suite, particularly PowerPoint and Word
Skills/Competencies
(What are the key skills and behaviours the role holder should display to be successful in this role)
- Experience using data to inform and continually adjust content management methodology
- Self-starter with an established track record of effectively managing multiple projects and deadlines and working in a dynamic, fast-paced, team environment
- Understanding of learning applications and authoring tools, learning management systems or digital content delivery tools, and/or instructional design and adult learning theory a plus
The Company:
At Workhuman® our mission is to bring more humanity to the workplace. We recognise and embrace individuals' differences and believe that workforce diversity and inclusion are essential to our long-term growth and success. Even if you don't think you "check every single box" above, please still consider applying. We're looking for a human who is collaborative, and innovative with a growth mindset. We love what we do because we're shaping the future of work through our people and our technology. Our human cloud-based applications are helping some of the world's leading global brands connect culture to shared purpose. The Workhuman Cloud empowers employees to thank, talk and celebrate each other, creating an environment that sparks gratitude and human connection while increasing employee engagement and productivity.
Did you know we have an award-winning culture across EMEA and North America:
- We were named as #5 Best Workplace in the Great Place to Work Awards in Ireland in 2022 in the large sized workplace category. We were also recognised as a Best Workplace for Women and a Best Workplace in Technology in 2020, 2021 and 2022.
- In 2021 we were named as #2 Best Workplace in Europe in the medium sized workplace category.
- We were also recognised as #2 Best Large Places to Work in Boston by Built In for 2023 as well as a Best Place to Work in Boston, U.S. Best Large Places to Work and U.S. Best Places to Work.
- There are currently over 7.5 million users on the Workhuman® cloud across 180 countries.
- Our core values are Respect, Determination, Innovation and Imagination.
Workhuman is an Equal Opportunity Employer and is committed to the principle of equal employment opportunity for all employees. We proudly provide a work environment free of discrimination and harassment. Employment decisions at Workhuman are based on solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social, or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. Workhuman believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
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Date Posted
07/01/2023
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Subjectivity Score: 0.8