Demand Generation Analyst and Email Specialist

Our Company: 

At impact.com our culture is our soul. We are passionate about our people, our technology, and are obsessed with customer success. Working together enables us to grow rapidly, win, and serve the largest brands in the world. We use cutting edge technology to solve real-world problems for our clients and continue to pull ahead of the pack as the leading SaaS platform for businesses to automate their partnerships and grow their revenue like never before. We have an entrepreneurial spirit and a culture where ambition and curiosity is rewarded. If you are looking to join a team where your opinion is valued, your contributions are noticed, and enjoy working with fun and talented people from all over the world, then this is the place for you!

impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics and Levi’s, visit www.impact.com.

Why this role is exciting!

As an email/analyst marketer, you will have the opportunity to develop and revamp our entire email program, from nurtures, to newsletters, and ad hoc requests. 

Working under the Marketo Ops Manager, and alongside the demand generation team, this role  is responsible for owning the development and optimization of our email programs, ultimately generating a net-new pipeline for our business. 

You’ll be responsible for developing targeted email campaigns, messaging and design, as well as manage campaign deliverables and launch timelines to generate business. You will also have the opportunity to identify new email campaign opportunities and areas for optimization.

This role will also be responsible for running analytics and reports for the paid media side of demand generation. You’ll manage our reporting to understand ROAS across all channels, content, and creatives.

What you will be doing: