Job Description
The Crown Is Yours
As a Demand Generation Associate you'll drive outbound acquisition efforts by identifying sourcing and engaging high-potential prospects. You'll build a customer pipeline from the ground up through strategic research cold outreach and disciplined follow-up that directly supports VIP player acquisition. In this role you'll help create a seamless compliant and player-first experience while partnering closely with the VIP Acquisition Team to deliver qualified opportunities that fuel long-term growth.
What you'll do
- Own demand generation efforts from initial prospect research through light qualification and handoff.
- Source and enrich prospective player data through public research internal tools referrals and strategic list-building initiatives.
- Execute structured multi-channel outreach campaigns in compliance with regulatory and responsible gaming standards.
- Maintain strong daily activity levels while consistently achieving qualified opportunity and pipeline targets.
- Deliver a professional compliant and player-first acquisition experience while partnering cross-functionally to improve outreach strategies and conversion opportunities.
What you'll bring
- Bachelor's Degree with up to 1-2 years of experience in sales business development or a similar customer-facing role.
- A competitive and proactive mindset with the confidence to pursue new opportunities through outbound outreach and relationship-building.
- Strong research organizational and communication skills with the ability to quickly learn new tools systems and workflows.
- Coachability adaptability and a desire to grow within a fast-paced highly collaborative and performance-driven environment.
- Ability to obtain and maintain required State Gaming Licenses.
#LI-AC2
Join Our Team
We're a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don't worry we'll guide you through the process if this is relevant to your role.
The US base salary range for this full-time position is 60000.00 USD - 60000.00 USD plus bonus equity and benefits as applicable. Our ranges are determined by role level and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range individual pay is determined by work location and additional factors including job-related skills experience and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Skills Required
- Bachelor's Degree
- Up to 1-2 years of experience in sales or business development
- Strong research organizational and communication skills
- Ability to obtain and maintain required State Gaming Licenses
What the Team is Saying
DraftKings Compensation & Benefits Highlights
What are DraftKings's perks and benefits like?
DraftKings offers a comprehensive benefits package designed to support employees’ health financial wellbeing and work-life balance. This includes medical dental and vision coverage along with mental health resources wellness programs and flexible paid time off. Employees also receive family support benefits including 14 weeks of 100% paid parental leave for all global team members as well as fertility adoption and childcare support.
Financial benefits include a 401(k) with company match equity opportunities and professional development support.
In addition DraftKings provides workplace perks such as free meals and snacks commuter benefits and a collaborative fast-paced culture with hybrid or remote flexibility depending on the role.
DraftKings Insights
What We Do
It's simple at DraftKings we believe life is more fun when you're in on the action. For that reason we’re committed to responsibly creating the world’s favorite games and betting experiences. We’re developing the most innovative and entertaining real money products and offers; to forever transform how people experience sports; to be a fully vertically integrated sports betting operator. It's our ultimate goal to build the best most trusted and most customer-centric destination for our players. We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets developing cutting-edge products and shaping the future of responsible gaming.
Why Work With Us
Here “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth help us win as a team and create unforgettable moments for our customers. Ready to own what’s next?
Gallery
DraftKings Teams
DraftKings Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Our flexible hybrid policy empowers team members to work where they’re most productive—whether at home or in our collaborative offices. We trust our teams to choose what works best for them to thrive and innovate.
Similar Jobs
DraftKings
Workforce Management Manager Retail
DraftKings
Community Associate
DraftKings
VIP Services Representative
DraftKings
VIP Host Casino
Explore More
Date Posted
05/31/2026
Views
0
Similar Jobs
Software Engineer II of Marketplace Middleware Engineering -
Views in the last 30 days - 0
View Details