Designer

A leading insurance client is seeking an experienced Designer with a strong background in graphic design, UI/UX design, and creative development. You will be responsible for creating designs for marketing materials that enhance user engagement and align with brand standards. You will be responsible for creating user-centered designs that drive engagement and meet both user and business needs.
RESPONSIBILITIES

• Study design briefs and determine requirements.
• Schedule projects and define budget constraints.
• Prepare rough drafts and present ideas.
• Develop UI/UX mockups and prototypes.
• Develop visually compelling designs for marketing materials (emails, SMS, landing pages) leveraging tech accelerators such as Generative Al.
• Ensure brand consistency across all creative assets.
• Collaborate with the UX and copywriting teams to enhance user engagement.
• Illustrate design ideas using storyboards, process flows, and sitemaps.
• Produce design iterations based on feedback and performance data.
• Stay updated on design trends and apply best practices.

REQUIREMENTS

• Proven experience in graphic design, UI/UX design, or related design discipline is required.
• Portfolio of design projects.
• Proficient in design tools like Figma.
• Up to date with the latest UI/UX design trends, technologies, and best practices.