Digital Acquisition Marketing Specialist (Bilingual-Spanish)

We’re Looking For A: Digital Acquisition Marketing Specialist who will be responsible for managing Golden Hippo’s ad campaigns in Spanish and English across native and paid social ad platforms, like Facebook and Youtube etc . This role will be involved in the entire campaign cycle from start to finish, including creating ads, testing for performance, determining budgets, launching and overseeing campaigns.

Location: Woodland Hills, CA or Remote

What You’ll Be Doing:

• Set-up, manage, execute, and analyze paid media campaigns and budgets on a daily, weekly, and monthly basis to keep
  spend optimized for sales growth while hitting strict ROI goals
• Collaborate with multiple departments to drive marketing projects from idea to completion and then through
  testing/optimization
• Continuously ideate, implement, and measure results of A/B testing for both creatives and landing pages to optimize for
  engagement/conversions.
• Perform regular tracking and analysis on the performance of each advertising channel and campaign.
• Maintain a top-level view of customer experience throughout the sales funnel (including SEO, customer support, branded
  site)
• Review new content submissions (sales letter copy, video edits, etc.) and provide feedback if changes need to be made
  before testing
• Stay apprised of industry standards, new media programs/opportunities and implement new strategies to reach targets. Act
• Act as point person across all company departments for individual customer acquisition funnel

Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

• Strong mathematical and analytical skills
• Openness and ability to learn new concepts and systems quickly
• High level of accuracy and attention to detail
• Proficient at managing multiple projects and able to organize, prioritize and structure workload
• Strong interpersonal, verbal and written skills
• Self-motivated and a drive to succeed
• Familiarity with the Latin American Market
• Fluent in Spanish (reading and writing)

$63,300 - $91,300, annual & monthly KPI bonus potential, depending upon experience