Digital Campaign Specialist
Job Description
Job Description
Diversity Inclusion are at the core of our mission to strengthen and empower the communities we serve.
Digital Campaign Specialist
Remote- based position
Do you thrive in helping your team win? Are you a tech junkie? Join ourAd Operationsteam and work with accounts, owning and handling full execution of campaign plans and reporting on the success of campaign strategies.
What you will do:
- Own and efficiently handle full execution of digital campaigns for dedicated products.
- Provide full, hands-on campaign execution in collaboration with sales, creative and marketing colleagues
- Monitor campaign delivery and pacing by proactively ensuring campaigns are complete, on track for delivery and performed to set standards and benchmarks.
- Assist (upon request from sales) to participate in potential client calls requiring more technical and strategic insight to help progress a revenue deal or maintain 85% retention levels.
- Provide post-sale campaign executions, with support of sales strategy as needed.
- Build and provide monthly performanceinsights based on data trend analysisinto Performance Reporting Dashboards, with clear data showing accurate reporting metrics.
For this position you should have:
- Bachelor's Degree or equivalent education and experience
- Passion for digital advertising and sales
- One year experience in campaign process management, handling standard digital campaigns, preferred
- Demonstrated understanding of ad operations processes
- Demonstrated ability to learn digital solution strategy, dedicated platform execution and optimization techniques in the following categories:
- Search Social
- Display/Video/Content
- SEO - Strong team collaboration experience
- Assertive, goal-oriented and self-motivated
- Ability to work on multiple projects and work under deadlines with outstanding organization skills
- Ability to proactively troubleshoot and find creative solutions
- Experience with salesforce.com preferred
- Google Analytics, Google AdWords certifications preferred
We are looking for exceptional people. If inspiring the extraordinary describes your skillset, let's talk.
Additional Information
Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.
Alabama Media Group is one of the country's most innovative local media companies -- and operates AL.com, the AL Education Lab, This is Alabama, People of Alabama and the Birmingham, Huntsville and Mobile editions of The Lede.
In addition, the company runs a digital marketing business which serves advertising clients throughout the Southeast, a film production group Advance Originals, and the national brands Reckon and It's a Southern Thing.
In the past 5 years, AL.com journalists have been awarded two Pulitzer Prizes and been a finalist for another, won 21 regional Emmys for documentary work, an Edward R. Murrow award for podcasting and a Webby Award for short-form comedy.
Alabama Media Group is a part of Advance Local Media, one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 58+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visitwww.advancelocal.com.
Advance Local Media is committed to creating a diverse environment and is proud to be an equal opportunity/affirmative action employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.
If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.
Date Posted
05/28/2023
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