Digital Communications Specialist

Job Description:

At Cable One and our family of brands, we keep our customers and associates connected to what matters most. For our associates, that means: a thriving and rewarding career, respect for the communities where they live and work, a focus on health and wellness, an excellent work/life balance, and an open and inclusive workplace. 

Strategizes, develops, implements and manages digital communications programs and campaigns across multiple and diverse platforms. May focus on internal communications, informing and engaging associates through management of the company portal, or external communications, with a purpose of increasing sales, driving brand awareness and increasing customer engagement. Uses email, display, mobile, social media, search and other technologies to ensure a comprehensive digital mix. Explores, innovates and develops digital audience insights to drive customer acquisition and engagement opportunities.

What you will do to contribute to the company's success

Set forth below is a list of the essential duties and responsibilities (or "essential functions") of this position.

• Gains familiarity with Digital Communications concepts, practices and methodologies.
• With guidance, performs various functions in support of Digital Communications programs, including:
• Developing communications plans for channel-specific campaigns.
• Executing communications plans, including distribution of marketing initiatives for website, social media and email.
• Monitoring the impact and outcomes of digital communications initiatives.
• Performing market research.
• Maintaining the digital asset library.
• Learns and applies the company’s digital and related standards and policies.
• Assists with special projects as assigned.

Other duties and/or responsibilities not specifically set forth above may, however, be assigned as needed. Whenever practicable and, in accordance with legal guidelines, reasonable accommodation(s) will be made to enable an otherwise qualified individual with a disability to perform the essential functions of the position.

Qualifications

• HS diploma or equivalent
• 3+ years’ of related experience
• Understanding of Google Ads, Bing AdCenter and Facebook Business Manager.
• Understanding of Google Analytics and Tag Manager.
• Understanding of Microsoft Office applications.
• Understanding of web development technologies (i.e., HTML, CSS and Java Script).

Core Competencies 

• Committed: Values each and every customer, while working hard to keep their business and support our communities. 
• Helpful: Delivers support in the ways that are most useful to our customers and addresses their needs with expertise, respect, and empathy. 
• Proactive: Understand what our customers need, and actively works to make their relationship with use seamless, easy, and rewarding. 
• Personal: Knows our customers well, and tailors our communications and interactions to address their needs and expectations. 

Benefits

Cable One and our family of brands appreciates the role our associates play to help the company grow, and in return an excellent benefits package is offered to our associates to recognize the importance of their contributions, such as: 

• Medical, dental, and vision plans – start when you start! 
• Life insurance (self, spouse, children)
• Paid time off (vacation, holiday, and personal/sick days) 
• 401(k) - 100% company match starts day 1 of employment (up to 5% of eligible compensation) Group Legal plan with Identity Theft Protection

Additional Perks 

• Tuition reimbursement (up to $5,250 on 1st year) 
• Up to seventy-five dollars a month towards cable and internet services (in select areas) 
• Remote access to select premium channels
• Annual community support to various organizations across the U.S. 
• Associate recognition & awards programs
• Advancement opportunities 
• Collaborative work environment 

We’re an Award-Winning Organization!

• Forbes’ “America’s Best Midsized Employers” 2021-2023 

Our Commitment

Diversity lies in the communities we serve and among the associates who dedicate themselves to ensure our continued success. Here at Cable One and our family of brands, we believe it is our individual and unique talents, backgrounds, and perspectives that, when combined, truly make us an unstoppable force. "Stronger Together" is not just a verbal cue, it is the motto that our associates live by, exemplify, and embody each and every day.

Cable One and our family of brands is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a protected veteran, or disability.
 

Pre-hire Processes

Cable One and our family of brands is committed to keeping our associates and customers safe. Job offers are contingent upon the results of background, drug screening, and reference check. Only after successfully passing these pre-hire clearances are individuals approved for hire and ready to start their successful and rewarding career.