Digital Content Developer I - 015236

Summary:

The Digital Content Developer supports the Health Plan's digital initiatives/lifecycle management work and business goals by creating best-in-class digital user experiences for our customers. This role is responsible for the accuracy, relevance, and timeliness of digital content across our corporate websites and apps. They act as consultants with our internal customers and stakeholders and serve as experts within their assigned portal. This position will develop, implement, and maintain web templates and application systems by working closely with content owners throughout the organization.

Qualities for success include the ability to navigate complex tasks without supervision, prioritize competing needs of business and products, attention to detail and the ability to work efficiently in a fast-paced, ever changing environment.

Essential Responsibilities/Accountabilities:
Level I:

• Acts as subject matter expert for the web content management and portal systems. Consults with the internal customers providing a best-in-class experience. Identifies instances when a fast track request is needed and assists with expedited process and escalation as required.
• Leads and manages the lifecycle management of corporate websites, including organizing and publishing of web content, documents, and media. Collaborates with internal stakeholders to deliver annual updates for Commercial Open Enrollment and Medicare Annual Enrollment Period, as well as other mandatory or compliance-based web updates.
• Works with Digital Content Manager to maintain sitemaps and content inventories for all corporate websites, including business owners and key audit dates/information.
• Works closely with business partners and customers to understand business requirements and fulfill service requests for all updates to web content.
• Writes training documentation and trains business customers on how to update websites using the web content management and intranet publishing systems.
• Performs quality assurance testing on all content changes to ensure they meet both requestor needs and experience guidelines.
• Optimizes or reformats documents, graphics, videos, and other multimedia content before publishing on websites.
• Implements best practice tagging solutions for Search Engine Optimization (SEO), Accessibility (WCAG/508) and Web Analytics.
• Works collaboratively with Front-End Developers to define standards for content creation and updates within themes, templates, and publishing workflows.
• Stays current with new technologies, capabilities, and trends in web content management to ensure industry best practices.
• Collaborates with others to create and maintain information architecture, sitemap, and directory structure documentation.Organizes information and functionality into written specifications that define end solutions.
• Defines standards and develops and customizes themes/templates for use in building user interfaces.
• Performs unit testing, peer design reviews and code reviews to ensure quality and consistency.
• Provides on-call support for urgent and important events outside of core business hours.
• Reviews analytic reports and makes recommendations for site improvements.
• Monitors 'Best in Class' and competitive web sites to benchmark improvement ideas, focusing on site usability, accessibility, and functionality.
• Consistently demonstrates high standards of integrity by supporting the Lifetime Healthcare Companies' mission and values, adhering to the Corporate Code of Conduct, and leading to the Lifetime Way values and beliefs.
• Maintains high regard for member privacy in accordance with the corporate privacy policies and procedures.

Level II (in addition to Level I essential responsibilities/accountabilities):

• Participates in intake process and helps to prioritize requests.
• Interacts regularly with business partners at Director/VP level, presenting recommendations and statuses.
• Leads periodic reviews of websites to ensure pages and content are functioning properly; works with Digital Content Manager to update inventory and site map based on reviews.
• Instrumental in advancing the lifecycle management process of the websites.
• Creates documentation to educate users/stakeholders and external constituents.
• Ability to represent the company in external constituent and internal stakeholder forums internal.

Level III (in addition to Level II essential responsibilities/accountabilities):

• Acts as team lead for Digital Content Developers, ensuring work is appropriately resourced.
• Leads intake process for content requests by creating a prioritization process that can be applied to all content requests.
• Collaborates closely with Digital Content Manager on ensuring standards and processes for digital inventory and audit are applied throughout team and organization.
• Coordinates with Front-End Developer Team Lead on bandwidth/availability of the Front-End team to support content requests; makes resource recommendations where appropriate.
• Act as team content management system expert and provide education and training to Digital Content Development team.
• Collaborates with the UX Design team and reviews designs prior to stakeholder presentations to ensure they work within our current templates.

Minimum Qualifications:
NOTE: We include multiple levels of classification differentiated by demonstrated knowledge, skills, and the ability to manage increasingly independent and/or complex assignments, broader responsibility, additional decision making, and in some cases, becoming a resource to others. In addition to using this differentiated approach to place new hires, it also provides guideposts for employee development and promotional opportunities.

Level I:

• Two (2) years of web/digital content management, user interface development or related experience required. A combination of education and experience will be considered.
• Bachelor's degree in Interactive Design, New Media, Digital Marketing, Information Systems, Computer Science, Business, or related field preferred.
• Demonstrated experience with HTML, CSS and Javascript.
• Working knowledge of web content management systems (IBM WebSphere Portal, LifeRay, Drupal, etc), web development editors (Sublime Text, WebStorm, etc), graphic editing programs (Adobe Photoshop, Illustrator, etc), XML, eForms, FTP, source code control systems, HTTP/S protocols, and web development debugging tools.
• Ability to write clear, concise code according to industry standards, supporting cross-browser/cross-platform compatibility.
• Strong understanding of web design best practices, user centered design methods, web accessibility, browser compatibility, and usability standards for various audiences and industries.
• Strong understanding of web performance, web analytics, Search Engine Optimization (SEO) techniques.

Level II (in addition to Level I minimum qualifications):

• Minimum of four (4) years of experience in web/digital content management or user interface development or related experience.
• Expert understanding of web design best practices, user centered design methods, web accessibility, browser compatibility, and usability standards for various audiences and industries, as well as web performance, web analytics, Search Engine Optimization (SEO) techniques.

Level III (in addition to Level II essential responsibilities/accountabilities):

• Minimum of five (5) years of experience in web/digital content management or user interface development or related experience.
• Minimum of two (2) years of healthcare industry experience.
• Experience with Liferay DXP strongly preferred.
• Experience leading or managing teams preferred.

Physical Requirements:

• Works from a stationary desk a majority of time

• Must be able to travel independently across the health plan regions

The Lifetime Healthcare Companies aims to attract the best talent from diverse socioeconomic, cultural and experiential backgrounds, to diversify our workforce and best reflect the communities we serve.

Our mission is to foster an environment where diversity and inclusion are explicitly recognized as fundamental parts of our organizational culture. We believe that diversity of thought and background drives innovation which enables us to provide leading-edge healthcare insurance and services. With that mission in mind, we recruit the best candidates from all communities, to diversify and strengthen our workforce.

OUR COMPANY CULTURE:

Employees are united by our Lifetime Way Values & Behaviors that include compassion, pride, excellence, innovation and having fun! We aim to be an employer of choice by valuing workforce diversity, innovative thinking, employee development, and by offering competitive compensation and benefits.

In support of the Americans with Disabilities Act, this job description lists only those responsibilities and qualifications deemed essential to the position.

Equal Opportunity Employer

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)