Digital Marketing Analyst

Position summary:

The Analyst role at Sojern drives operational efficiency throughout the company and is tasked with supporting multiple teams along the way. As an Analyst, you will play a critical role within the team by ensuring our campaigns are structured in an optimal way, data feeding decision making is accurate, and build out improved ways to ensure data quality throughout our systems. The successful candidate will need to be highly detail oriented and capable of relaying information and recommendations to a variety of teams across the business.

If you thrive in a fast-paced, innovative and collaborative environment, and are excited by the idea to make impactful data-driven decisions every day, then Sojern is the place for you!

We are open to fully remote candidates for this role, with a preference towards candidates who can work Central or Eastern timezone hours, or candidates located within the Omaha, NE metro area, where candidates would have the option to work remote or hybrid.

What you will do:

• Manage programmatic campaigns by combining audience segmentation, bidding, delivery and pricing strategies to extract optimal conversion based performance by leveraging travel data.
• Define a campaign’s target needs and requirements by working with the Commercial team to understand and deliver the client’s performance expectations.
• Intelligently combine the audience segmentation, bidding, delivery and pricing strategies to extract optimal conversion based performance for our travel advertisers by leveraging our exclusive travel intent audience.
• Bring your deep problem solving and analytical skills to ferret out the techniques necessary to optimize campaigns that leaves the competition scratching their heads.
• Create best practices documentation and rollout your techniques to the Account Managers and fellow Ad Operation team members.
• Communicate your insights and techniques to multiple internal stakeholders; diligent written and excellent presentation skills are key.
• Be rigorously Data Driven in every aspect of your work, insights, communications and proofs.

What you bring to the table: 

• Experience extracting insights from data using any of these tools or similar tools: Excel, SQL, and/or Tableau
• 2-4 years of hands-on experience in data or business analytics role, with at least 1 year of experience in digital advertising preferred
• Experience with one of: AppNexus, The Trade Desk, DV360 or other equivalent display ad delivery DSP
• Strong business acumen required.
• Excellent oral and written communication skills; comfortable presenting to clients and to all levels of organization.
• BS in Business, Data Analytics, Economics, Marketing, Management, Data Science, Computer Science, Mathematics, Statistics, or related field; MBA or graduate degree a plus.

What we have for you:

• Flexi-Fridays: Sojernistas typically work a ½ day and we have no mandatory meetings on Fridays. To make this possible, Sojernistas ensure deliverables are met throughout the week.
• Flexibility: Remote and hybrid work options, so our team can enjoy flexibility and do their best work regardless of location
• Equity: Stock options are offered to every employee
• Tech: Monthly cell phone & wifi stipend provided, in addition to laptop and tech equipment for your home office
• Paid Parental Leave: 16 weeks pay for birthing parents and 12 weeks pay for non-birthing parents, beginning the day of joining until the child's first birthday. Where a local country has more liberal leave protocol, we happily comply! #embrace-inclusion
• Learning Opportunities: All employees have access to an annual L&D stipend, as well as ongoing training and support to help you grow while leading creative and challenging projects
• Sojern Gives Back: We regularly organize office volunteer programs with local charities and organizations, as well as provide 40 hours of paid time per year to volunteer
• Culture: Strong core business values, focus on teamwork, vibrant, social and fun environment
• Travel Perks: IATA membership and personal travel “hotel stay” benefit
• Recognition: We use Bonusly to allow our team to recognize performance and teamwork #deliver-wow #win-as-a-team
• Wellbeing: We take a whole-person approach to your wellness with Spring Health mental health benefits, a Wellness Coach, and Employee Assistance Programs
• Paid Time Off: Unlimited PTO (we are a travel company, after all!)
• Healthcare: Comprehensive medical, dental, and vision insurance for you and your dependents with healthy employer premium contributions
• Life and Disability: Life, AD&D and Short- and Long-Term Disability insurance with premiums 100% paid by Sojern
• Medical Travel: Travel expense coverage for when medical treatment is needed that is not available locally
• Retirement: 401k available with company profit sharing contributions

About Sojern:

At Sojern, we believe in the power of travel as a way to bring the world together. It is that passion that drives Sojern to build smart digital solutions that help travel marketers reach travelers efficiently, and increase long-term growth, customer loyalty and profitability.

Our customers include hotels, attractions and tourism boards, and they use the power of machine learning, data science and real-time traveler data in Sojern’s products to build direct relationships with travelers across social, mobile and the web. Now, more than ever, our thousands of customers rely on Sojern to drive visits, bookings, and ticket sales by engaging with travelers as they plan their travel.

As a globally distributed company, we are headquartered in San Francisco with employees based in 14 countries and counting. Our team is passionate about travel and the core values that define our culture: Win as a Team, Embrace Inclusion, Be Genuine, Deliver Wow, and Center Around the Customer. Check out our Glassdoor reviews!

Hiring Locations:

US Roles at Sojern based outside of our Omaha, NE or San Francisco, CA office can sit in any of the following states: AZ, CA, CO, CT, FL, GA, IL, IN, IA, KS, MA, MI, MN, MO, NE, NJ, NY, NC, PA, SD, TN, TX, UT, WA, and WI. Please only apply if you are able to live and work full-time in one of the states listed above. State locations and specifics are subject to change as our hiring requirements shift.

CA residents: For information on the personal information that Sojern collects when you apply for this job, and how that information is handled, please see the Sojern Privacy Policy.

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