Digital Marketing and Social Media Intern - Summer 2023

Toshiba · Raleigh-Durham, NC

Company

Toshiba

Location

Raleigh-Durham, NC

Type

Full Time

Job Description

Summer 2023 Internship: This position is located at our HQ in Durham, NC. Expected program dates are May 15 - August 18, 2023.

Job Title:

Digital Marketing and Social Media Intern

Introduction:

This role is open to undergraduate students currently enrolled in a bachelor's degree program, majoring in marketing, business, communications, or other similar major. The intern will work in several different functional areas but may have a specific focus in the area(s) of digital marketing, social media, and data analysis. This role will not only provide opportunities insights into marketing strategy and engaging in exciting marketing initiatives, it will also provide guidance and training in key areas of digital marketing and social media.

Responsibilities:

  • Support social media strategy but generating and implementing new ideas for outreach and engagement, including posting and direct interactions with followers.
  • Assist with the creation of paid social media campaigns including the delivery of post-campaign metrics and analysis.
  • Conduct research into key industry topics through social listening tools to support the development of relevant content and social media promotion.
  • Conduct research into topical retail trends and compile content ideas to support the company blog.
  • Conduct competitive research into websites and paid search/ads.
  • Assist with the coordination of paid search programs and review of performance metrics to guide additional digital marketing efforts.
  • Assist with data review and cleanup projects to enable more targeted marketing programs and campaigns and support online location management.

Required Skills:

  • This role is open to undergraduate students currently enrolled in a four-year degree program, majoring in marketing, business, communications, or other similar degree.
  • Knowledge of social media channels (LinkedIn, Twitter, Facebook, Instagram, YouTube is a strong plus)
  • Interest in social media, web, digital marketing, and research.
  • Creative, strategic thinking and logical reasoning skills.
  • Capable of taking direction and working independently on assigned tasks.
  • Strong communication and organizational skills.
  • Ability to collaborate with diverse team members as needed.

About the Company:

Toshiba Global Commerce Solutions, Inc., is a dynamic billion-dollar global company based in Research Triangle Park, NC, providing retail store solutions to your favorite brands. Have you ever been in a hurry and made use of the self-checkout at Lowe's Foods, earned fuel rewards at Kroger, or just paid for purchases at retailers such as Walmart, Michaels, Carrefour, The Gap, Calvin Klein, Boots, Cencosud, BJ's, or Costco? These are just a few examples of our in-store solutions and impressive customer base that made us the world's installed market share leader.

The nature of retail is changing quickly, so if you share our 'Together Commerce' vision of a seamless two-way, participatory shopping experience, let's get together to drive the new economy.

EEO:

Toshiba is an equal opportunity/affirmative action employer that evaluates qualified applicants without regard to age, ancestry, color, religious creed, disability, marital status, medical condition, genetic information, military or veteran status, national origin, race, sex, gender, gender identity, gender expression and sexual orientation or any other protected factor. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Individuals who need a reasonable accommodation because of a disability for any part of the employment process should email [email protected] to request an accommodation.

DIVERSITY, EQUITY & INCLUSION:

We at Toshiba Global Commerce Solutions firmly believe that our people are an integral part to the success of our customers. Furthermore, we're committed to Diversity, Equity, and Inclusion for all our people as highlighted by our 5 Core Principles (Create Outreach, Foster Belonging, Unleash Opportunity, Diverse Cultural Engagement and Culture of Transparency). We're passionate about our customers the retail industry and becoming a more responsible company as we help create a brighter future.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

Date Posted

03/02/2023

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