Digital Marketing Specialist (contract/remote)

Company Description

Blue Acorn iCi, an Infosys company, is a digital consultancy focused on delivering innovative solutions across customer experience, commerce, and data. Our team of over 400 experts enable clients to navigate large-scale, digital transformation programs. 

Whether it’s a digitally savvy consumer brand or a legacy manufacturer, Blue Acorn iCi empowers businesses with digital scalability to deliver unprecedented levels of performance and customer experience. With services that include strategy, analytics, design, and engineering, we elevate global brands across industries such as media, consumer goods & retail, financial services, manufacturing, technology and more.

Join our innovative and collaborative team as we deliver extraordinary digital experiences for some of the world’s largest brands! 

Position Summary

Blue Acorn iCi is looking for a contract Digital Marketing Specialist to help support design and marketing related client projects. This person will act as a liaison between the brand marketing teams and the technical teams by assisting Business Systems Analysts in documenting business needs and technical requirements from the client. The ideal candidate will also have experience with Adobe Photoshop and HTML so they can create and implement website updates.

Responsibilities

• Compile and manage continuous improvement tickets in response to current Marketing projects/priorities, requests from cross-functional business teams, and recommendations from SEO partners
• Compile and manage incident management tickets in response to requests from Marketing, Sales, and clients
• Perform user acceptance testing and provide feedback/approval for Magento CI/IM tickets 
• Perform/assist content manager with admin front-end adjustments
• Post blogs
• Provide website assistance to others in the organization
• Provide website assistance to clients (via their customer service representatives)
• Provide written functional documentation
• Pull reports and present analytics from Magento/Google Analytics 4/PowerBI
• Create tags and triggers in Google Tag Manager to measure key events in Google Analytics 4
• Create simple mockups to illustrate ticket requirements in cases where minimal UI/UX input is required
• Provide and champion best-practice recommendations for other departments of the business

Qualifications

• Bachelor’s degree or equivalent experience
• At least 3 years of experience in a Digital Marketing role
• Adobe Photoshop experience
• Proven ability to translate and document technical requirements based on client needs
• HTML experience 
• Experience using a CMS (Adobe Experience Manager or WordPress) or ecommerce platform (Salesforce Commerce Cloud or Adobe Commerce) is a huge plus
• JIRA experience is preferred